Compliance insights
What is Protected Audience API?
GDPR enforcement intensifies, as Swedish DPA imposes fines for illicit EU to US data transfers via GA. Stape Europe offers a GDPR-compliant sGTM proxy.
By Liudmyla KharchenkoApr 9, 2025
All articles
Tracking
What are Transformations in server Google Tag Manager
Learn about server GTM Transformations and how they control data flow between clients and tags. This guide shows how to modify, add, or remove event parameters.
By Ivanna HolubovskaApr 9, 2025
Google Ads
Decline in Google Ads remarketing audiences
Discover why your Google Ads remarketing audience is shrinking and how to fix issues with consent settings, keywords, ad creatives, and tracking setup.
By Ivanna HolubovskaApr 8, 2025
Tracking
Server-side tracking for Bloomreach
Bloomreach is a platform that personalizes the eCommerce experience. Learn how to set up server-side tracking with GTM for better data accuracy and security.
By Uliana LesivApr 8, 2025
GTM templates
How to set up Piwik Pro Tag using server Google Tag Manager
Do you use Piwik Pro and want to benefit from it on server GTM? Learn how to integrate Piwik Pro into your server container using the Stape tag in 6 easy steps.
By Uliana LesivApr 8, 2025
Tracking
DNS configuration for custom domain for server-side tracking
Learn how to configure DNS records for custom domain on server-side tracking. We prepared instructions for top providers: Wix, Shopify, GoDaddy, Cloudflare and more.
By Uliana LesivApr 8, 2025
GTM templates
HTTP Lookup Variable for server Google Tag Manager
Stape has created an HTTP Lookup Variable for server GTM to customize and enrich the data you get. Check out our end-to-end guide for setting it up.
By Uliana LesivApr 8, 2025
GTM templates
Object Builder Variable for server Google Tag Manager
Stape has developed an Object Builder Variable for server GTM to create and organize data as JS objects. See our end-to-end guide to set it up in a few simple steps.
By Uliana LesivApr 8, 2025
GTM templates
Pub/Sub Publish tag for Google Tag Manager server container
Learn how to use the Pub/Sub Publish tag in server GTM to seamlessly send event data to Google Cloud Pub/Sub for data processing and automation.
By Dan MurovApr 8, 2025
GTM templates
How to set up GoHighLevel tag using server GTM
Check a convenient way to set up GoHighLevel tracking using the server GTM tag developed by Stape. Read a guide on how you can start creating new contacts in no time.
By Uliana LesivApr 8, 2025
Tracking
Using Stape SDKs for server-side tracking
Stape SDKs send data to sGTM for server-side tracking, supporting PHP, Node.js, iOS, and Android. Ideal for tracking events without web GTM.
By Alex HeldApr 8, 2025
GTM templates
Leadfeeder IP-Enrich Variable for server Google Tag Manager
We created a Leadfeeder IP-Enrich Variable for server Google Tag Manager container which allows you to uncover companies visited your site, how they found you & more.
By Ivanna HolubovskaMar 18, 2025
GTM templates
User Data Extractor variable for Google Tag Manager server container
User Data Extractor for sGTM captures personal details from server-side events, such as emails and phone numbers, boosting marketing and tracking.
By Ivanna HolubovskaFeb 26, 2025
