GTM templates
Brevo Tag for server Google Tag Manager
Learn how to track page view, events, link clicks, and identify the user with the Brevo tag for the server Google Tag Manager container.
By Ivanna HolubovskaJun 27, 2025
All articles
ESP/Email
How to integrate ActiveCampaign with the website using Google Tag Manager server container
We created an ActiveCampaign tag for the Google Tag Manager server container to help connect websites with ActiveCampaign. The benefit of using this tag for the server container is that you can fully integrate your website with ActiveCampaign without the help from developers. Now, you can set up the integration using the Google Tag Manager Server container. The ActiveCampaign tag for the Google Tag Manager server container allows tracking events, creating or updating contacts, or both.
By Ira HolubovskaJun 27, 2025
Notifications
Send Slack notifications using Google Tag Manager server container
Send Slack notifications from your GTM server container. Get alerts for purchases, abandoned carts, and more. Learn the setup with Slack app and webhooks.
By Ira HolubovskaJun 20, 2025
Affiliate platforms
Rakuten server-to-server tracking
Rakuten's server-to-server tracking uses first-party cookies to improve affiliate sales tracking, ensuring accuracy and enhanced privacy. Learn how to set it up.
By Ira HolubovskaJun 20, 2025
Affiliate platforms
The impact of third-party cookie deprecation on affiliate marketing
Explore the impact of third-party cookie deprecation on affiliate marketing and how server-side tracking can help.
By Ivanna HolubovskaJun 18, 2025
Tracking
Google Tag, configuration and event settings variables in web GTM
Learn about the new way of setting Google Tracking in web GTM using Google Tag, configuration settings, and event settings variables.
By Ivanna HolubovskaJun 18, 2025
GTM templates
Weather variable for server Google Tag Manager
Stape has created a Weather variable for server GTM. The variable helps to monitor a specific city’s air temperature. Check our guide and set it up in a couple of minutes.
By Ivanna HolubovskaJun 17, 2025
Tracking
Pub/sub push subscriptions explained & setup guide
Simplify your data management! Use Pub/Sub push subscriptions with server GTM to automate data flow and improve tracking. We'll show you how to set it all up.
By Dan MurovJun 5, 2025
GTM templates
How to set up Instagram Conversions API
Instagram ads tracking is key to accurate data. Learn how Meta Conversions API improves tracking accuracy, audience targeting, and conversions.
By Ira HolubovskaJun 4, 2025
GTM templates
Firestore Request Delay tag for Google Tag Manager server container
Discover the benefits of the Firestore Request Delay tag for sGTM, enabling delayed, stored, or replayed events using Firebase Firestore for better event management.
By Ivanna HolubovskaMay 30, 2025
Meta CAPI Gateway
Private Multi Account Cluster for Conversions API Gateway
Learn more about the benefits of the Private Multi Account Cluster for Conversions API Gateway by Stape.
By Ivanna HolubovskaMay 30, 2025
Stape features
Add user IDs to the sGTM events data with Stape’s power-up
Optimize your server-side tracking by adding User IDs to sGTM events using Stape's power-up. This will improve your data precision and analysis.
By Liudmyla KharchenkoMay 29, 2025
GTM templates
CJ server-to-server tracking using server Google Tag Manager
Here’s how to set up CJ server-side tracking with server Google Tag Manager container. Keep accurate track of your affiliate marketing performance!
By Ivanna HolubovskaMay 23, 2025
