Boost attribution accuracy, data reliability, and setup simplicity with Stape’s server-side solutions.
Your customers shouldn't have to build server-side tracking from scratch. Stape can create GTM tags or custom integrations designed specifically for your platform.
Offer server-side tracking directly inside your platform using the Stape API, giving customers a simpler setup experience.
Recover more conversion data despite browser restrictions and help customers measure campaign performance more accurately.
Provide customers with more complete and reliable data for reporting, optimization, and decision-making.
Templates published in the GTM Gallery
Requests per day
Ready-made apps for CMSs and CRMs
OMRON Healthcare EMEA was losing data due to tracking restrictions. With Stape, it captured 20–30% more events, improved attribution precision by 20–30%, and increased conversion tracking reliability by 15–25%.
30%
More user events captured
ApriL Parfumerie replaced a complex Google Cloud tracking setup with Stape. Server-side tracking reduced data loss and increased conversions tracked by Meta Ads by 40–50%.
50%
More conversions tracked
Around 20% of Herzlack’s sales were not tracked. With Stape, the setup increased ROAS by 37%, reduced CPA by 20%, and improved Event Match Quality by 10%.
37%
Increase in ROAS
The Stape setup for Handyhand and HappyHelper captured completed services and final payments, increasing measured marketplace events by over 50%.
50%
Increase in tracked events
Finobo increased measured leads from 10–15% to 80–85% with server-side tracking through Stape and Meta Conversions API.
8.5x
more leads tracked
Affiliate platforms
Use GTM server-side tracking for Awin. Ensure accurate conversion data and fair affiliate commissions with our GTM setup and testing guide.
By Ira HolubovskaJun 9, 2026
Affiliate platforms
Rakuten's server-to-server tracking uses first-party cookies to improve affiliate sales tracking, ensuring accuracy and enhanced privacy. Learn how to set it up.
By Ira HolubovskaJun 20, 2025
Affiliate platforms
Here’s how to set up CJ server-side tracking with server Google Tag Manager container. Keep accurate track of your affiliate marketing performance!
By Ivanna HolubovskaMay 23, 2025
