Join onboarding sessions on Conversions API, hosted by Meta and Stape. Discover how leveraging the CAPI can lead to better campaign outcomes.
Sep 24, 2024Whether you're new to server-side tracking or looking to sharpen your skills, Stape Academy will guide you through everything — from setting up server GTM to integrating platforms like Google Analytics, Google Ads, Meta, TikTok, and more.
Sep 11, 2024Learn how to set up Klaviyo server-side tagging for Shopify and boost e-commerce revenue with advanced data-tracking.
Sep 6, 2024We were really excited to visit Meta Agency Performance Summit 2024! And we would like to share this journey with you.
Aug 12, 2024Our live webinar to learn how to set up GA4 and Google Ads enhanced conversions, including best practices and the latest updates from Google.
Aug 6, 2024Find out what’s changing after Shopify’s Checkout Extensibility, upgrade deadlines, and how to upgrade if you are a Stape user.
Jul 22, 2024Learn about Google's expanded EU User Consent Policy, now covering Switzerland, and how Stape's solutions help you stay compliant with data protection laws.
Jul 19, 2024Find out how to prepare for a future without third-party cookies after the implementation of Chrome's Privacy Sandbox.
Jul 18, 2024Microsoft is encouraging users to implement Consent Mode with Universal Event Tracking to ensure compliance with GDPR and other privacy regulations.
Jul 10, 2024On July 25th we had a live webinar where you were able to learn the difference between Meta CAPI and Meta CAPIG.
Jun 27, 2024Google Analytics 4 has expanded the list of recommended events for leads to measure the complete lead generation funnel. Find out the full list of lead generation events and parameters.
Jun 12, 2024Google has updated the method for sending user data to the server-side Google Ads conversion tag. The checkbox "Include user-provided data" is no longer available.
Jun 12, 2024Join our live webinar to learn how to set up Google Ads conversion tracking for your Shopify store. Save your spot for June 27th at 5:00 PM CET.
Jun 10, 2024Here you can find photos and a description of how Stape visited Copenhagen for MeasureCamp 2024.
May 31, 2024Find out about timeline of third-party cookie deprecation and learn what actions you need to take.
May 13, 2024Learn more about Container quality status of your Google Tag Manager container and find issues in your tagging setup.
Mar 29, 2024On April 3rd and April 4th Meta is hosting an one-hour session, where you can discover how to set up the Conversions API on your own, without the need for expensive development assistance or any other tools.
Mar 25, 2024Here you can find photos and a description of how Stape visited Helsinki for MeasureCamp 2024.
Mar 22, 2024On March 21, Google introduced an update that changes the way measurements are conducted in Google Analytics. Find out about the key events - a significant aspect of this update.
Feb 11, 2024Stape attended Superweek Analytics Summit for the first time! Find out how it went and what the presentation was about.
Feb 7, 2024Stape has obtained ISO 27001, HIPAA and GDPR compliance. Find out more about the significance of these certifications for the company and how they reflect Stape's dedication to quality management, data security, and privacy.
Feb 6, 2024In this news post we describe how you can use your server event match quality in order to see more conversions and also lower your cost per result.
Jan 31, 2024Scalable database that provides read, write, and sync data functions in server GTM container.
Dec 29, 2023The new monitoring feature from Stape will allow you to be notified of any anomalies or tracking issues as soon as possible. This feature is available to all Stape sGTM hosting users with Business, Enterprise and Custom plans.
Dec 27, 2023In this article we will uncover what are Enhanced Conversions and Protected Audience API and discuss their use cases.
