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[Stape webinar] Level up eCommerce tracking with Stape Store: measure Profit on Ad Spend, enrich data, track 100% revenue

Published
May 6, 2025

Let's level up your eCommerce tracking setup with Stape Store - built-in database for server GTM. 

In this session, we’ll show how to use Stape Store to enrich user data, measure Profit in Ad Spent, and build a smarter data setup using server GTM.

☝️ Just practical use cases and a live setup demo.

When: May 29th, 2025, at 5:00 PM CET.

Speaker

  • Dan Murov, Data Tracking Lead @ Stape

✨ What you’ll learn:

  • How to measure Profit on Ad Spend
  • How to build a lightweight CDP to unify and activate user data
  • How to track 100% of your revenue on platforms like Shopify
  • How to increase Event Match Quality

✨ Agenda:

1. How built-in database like Stape Store help enrich your eCommerce tracking and enhance your data for better ads performance

2. Intro to Stape Store: how it works and GTM templates that speed up setup

3. Live Stape Store & server GTM setup demo for 3 use cases:

  • Measure Profit on Ad Spend and feed platforms with accurate event data
  • Build your own CDP to enrich event data
  • Get 100% revenue tracking accuracy
  • Increase Event Match Quality

4. Q&A

✨ Who should join:

  • Marketers running paid ads and want better data
  • eCommerce owners and growth leads focused on performance
  • Tracking experts using or migrating to server GTM
  • Anyone who wants to keep their eCommerce tracking solid for the future

✨ Reserve your spot today! Get the most out of your server-side tracking setup.

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Comments

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