Discover how server-side tagging improved data attribution: 40% reduction in Direct revenue for accurate channel tracking, +9% Google Ads revenue, and +13% Email Marketing revenue.
Learn why the UTM parameter can be removed and how to eliminate the problem in three straightforward steps.
Check out the comparison of TikTok Events API and TikTok Events API Gateway. Learn which option is best for server-side tracking and integration with TikTok’s platform.
Learn how to configure Pub/Sub push subscriptions and listen to messages with GTM in a guide from Stape.
Check out the comparison between Snap CAPI Gateway and server GTM setup of Snapchat CAPI. Choose which one you should use to set up server-side tracking.
Find out how Stape’s partner Clickr Media optimized their data management with server-side hosting.
Check out how to set up server-side tagging for your PrestaShop site with server Google Tag Manager.
Discover how to set up server-side tagging for your Wix site with server Google Tag Manager.
Check out this quick guide on how to set up and use pre-built GTM templates for your BigCommerce website. These templates will simplify the server-side configuration for top platforms: Google Analytics 4, Google Ads,and Meta.
Find out how you can easily set up and use pre-built GTM container templates for Magento. Bonus: Stape’s features and power-ups help boost your tracking.
Discover how to set up consent management for Google Analytics 4 and Facebook conversion API with Didomi.
Stape partner Social Zense increased data collection speed and security with server-side tagging tools.
Explore Stape power-ups, their key features, and practical uses to improve server-side tracking. Discover what settings will fit your perfect setup best.
Set up server-side GTM for SPAs to improve tracking accuracy, boost performance, and bypass ad blockers.
Find out what is common and different between Google Tag Gateway and server GTM setup of GA4 and Google Ads. Decide which one you should choose to set up server-side tracking.
Check out the advantages of CRM integration for Facebook conversion leads and the methods used to set up CRM connections. Bonus: list of Stape’s apps for convenient integration.
TikTok Events API Gateway is the most convenient way to set up server-side tracking for TikTok. Bypass ad blockers, boost ad effectiveness, and extend cookie lifespan for better tracking.
Find out how you can configure Meta CAPI for HighLevel CRM in a few simple steps with the help of Stape’s app.
Check out how to set up the pre-built GTM container templates to complete the server-side tracking setup for your Wix website and speed up the setup for Meta, GA4, and Google Ads.
Find out about Wix app benefits and how to configure it in a few simple steps with Stape.
Find out how to configure sending data from PipeDrive to Meta using the app developed by Stape.
Check out how you can easily setup Meta CAPI for HubSpot CRM using Stape’s app.
Enrich Meta with data on Leads from Zoho CRM to boost ad performance. The Meta CAPI is a handy solution for this purpose.
Implement server-side tracking with Snapchat Conversions API Gateway with no hassle. Overcome ad blockers, improve ad performance, and maximize cookie duration.
Discover how cross-device tracking works and why it matters for marketers.