Enhance your marketing strategy with data enrichment. Improve targeting, personalization, and decision-making with enriched customer insights.
Learn how to install and use Stape Chrome Extension, a free tool to make your GTM experience more efficient!
Explore the list of tracking tags for web and server GTM containers and take advantage of Google Tag Manager best practices selected by Stape.
Discover how you can set Admitad integration with server GTM using a tag developed by Stape. Enjoy the benefits of server-side tracking with a quick and easy setup.
Read about Snapchat advertising and why it is a good alternative to the most popular platforms. Check which type of ad better fits your needs.
Stape SDKs send data to sGTM for server-side tracking, supporting PHP, Node.js, iOS, and Android. Ideal for tracking events without web GTM.
Learn what the Conversions API is, how it works, and which platforms support it. Improve data tracking, enhance ad performance, and optimize marketing efforts.
Discover how Eyk collaborated with Stape’s team to reach the best server-side tracking solution.
This guide explains effective strategies for identifying the right audience, optimizing your ads, and achieving better results.
In this post, you will learn how choosing the right marketing attribution model in 2025 can help you optimize cross-channel attribution for better ROI.
Check a convenient way to set up GoHighLevel tracking using the server GTM tag developed by Stape. Read a guide on how you can start creating new contacts in no time.
Find out how you can delete the Google Tag Manager container in a few simple steps. Bonus: answers to frequently asked questions.
Find out how you can set up lead events tracking using the Salesforce tag for server GTM developed by Stape.
Check the main trends (such as first-party tracking, offline data collection, and building trust) in digital marketing and the challenges you may face in 2025. Bonus: list of the solutions to find the one that suits your needs.
Learn with Stape what first-party data is, why it is better than third-party data, and where it can be used. A detailed review with examples.
In this article, we’ll cover the benefits of Stape and explain why no Stape alternative offers the same level of ease and functionality in server-side tracking as ours.
Configure contacts and leads tracking in a couple of minutes with the help of PipeDrive tag for server Google Tag Manager.
Introducing Signals Gateway – the all-in-one solution that helps you send first-party data from any source to any destination with ease.
Improve Google Ads performance with Stape’s tutorial. Check Google Ads optimization strategies you should try in 2025 and boost your ad campaigns.
Learn how to effectively adjust conversions in Google Ads to track your campaign performance more accurately.
Discover what the Yelp Conversions API tag is, how it helps track data more precisely, and a comprehensive tag configuration guide.
Check how you can set up ShareASale conversion tracking with GTM using Stape’s tag. Enjoy accurate data tracking, high security and more benefits that server-side tracking provides.
Find out the benefits of a Quora Conversions API tag and get a guide on setting it up in a few simple steps.
Discover what PII is, and how you can ensure compliance with data privacy regulations, safeguarding customer trust and protecting your business from legal risks.
Check Stape’s Nextdoor CAPI to set up accurate data tracking and effectively optimize campaign performance.
