Blog
Google Tag, Configuration and Event Settings Variables in web GTM
Learn about the new way of setting Google Tracking in web GTM using Google Tag, configuration settings, and event settings variables.
Sep 19, 2023Chrome disables third-party cookies for 1% of users in Q1 2024
Google Chrome will phase out of 3rd party cookie support for 1% of its users by Q1 of 2024. Find out what this change means for advertisers and how to prepare for 3rd party cookie deprecation.
Sep 15, 2023Conversions API Gateway: Common Mistakes and Frequently Asked Questions
Discover how to make the most of your Meta Conversions API Gateway while sidestepping common errors and get answers to frequently asked questions.
Sep 1, 2023Leadfeeder IP-Enrich Variable for server Google Tag Manager
We created a Leadfeeder IP-Enrich Variable for server Google Tag Manager container which allows you to uncover companies visited your site, how they found you & more.
Aug 15, 2023Supabase Writer tag for server Google Tag Manager
Find out how Supabase Writer tag works and how to set it up in server Google Tag Manager container.
Aug 9, 2023Brevo Tag for server Google Tag Manager
We created a Brevo tag for the server Google Tag Manager container which allows tracking page view, events, link clicking and identifying the user.
Aug 1, 2023Reddit Conversion API Tag for server Google Tag Manager
Find out how Reddit Conversion API tag works and how to set it up in server Google Tag Manager container.
Jul 28, 2023Type Convertor Variable for Google Tag Manager Server Container
Find out how Type Convertor Variable works and how to set it up in server Google Tag Manager container.
Jul 20, 2023Matomo tag for server Google Tag Manager
Find out how Matomo server-side tag works and how to set it up in server Google Tag Manager container.
Jul 18, 2023What are Transformations in server Google Tag Manager
Learn how to add, remove and override event data in server Google Tag Manager with the help of Transformations.
Jul 11, 2023The smart way to anonymize user data and use consent mode in Google Analytics 4 using GEO headers
Learn how to improve data quality after implementing consent mode and anonymization using Stape’s GEO headers power-up.
Jul 4, 2023Significant Fines Imposed by Swedish Data Protection Agency for Inadequate Measures in Google Analytics Use
Significant Fines Imposed by Swedish Data Protection Agency for Inadequate Measures in Google Analytics Use.
Jun 23, 2023Would you like to become a Stape partner?
Show a new way of tracking. Give clients a special link to sign up, and earn up to a 40% recurring commission for life.
Jun 22, 2023Region-specific tags behavior in Google Tag Manager
Discover what is region-specific tag behavior in Google Tag Manager and how to customize tracking based on user geographic location.
Jun 21, 2023Private Multi Account Cluster for Conversions API Gateway
Learn more about the benefits of the Private Multi Account Cluster for Conversions API Gateway by Stape.
Jun 21, 2023Facebook conversion API for Magento
Learn how to quickly and easily set up Facebook conversion API for Magento using the stape GTM server-side plugin.
Jun 21, 2023Server-side Google Analytics 4 for Magento
In this guide, find out how to set up server-side Google Analytics 4 for Magento using Stape Server GTM plugin.
Jun 20, 2023Server-side GTM extension for Magento 2
Don't miss out on the benefits of server-side tagging for Magento. Learn how to set it up with Stape’s plugin in this quick and easy guide!
Jun 19, 2023Conversion tracking on Shopify upsell page with sGTM
In this article you will find out how to start conversion tracking on Shopify upsell page with server Google Tag Manager and get additional income generated by upsells and have as accurate tracking as possible.
May 29, 2023What is Google Tag Assistant and how to use it
In this article you will find out what is Google Tag Assistant, what are the benefits and key features of this extension and how to start using it.
May 26, 2023Your tagging server is out of date and no longer supported. Solution.
In this article find out how to solve a problem: your tagging server is out of date and no longer supported.
May 24, 2023How to set up Klaviyo for Shopify via server Google Tag Manager
Learn how to set up Klaviyo for your Shopify store using the server Google Tag Manager container.
May 19, 2023How Onyx Cookware measured 115% more value in Google Ads
In this article find out about the success case of Onyx Cookware, how Obsidian Digital set up server-side tracking via stape and how it led to a great outcome in Google Ads.
May 16, 2023How to easily add user agent and geo data to server Google Tag Manager
Learn about how you can use the User Agent Info and GEO Headers power-ups for improved server-side tagging.
Apr 18, 2023Meta Conversions API Gateway vs. Conversion API
Read this blog post and find out the main differences and benefits of Meta Conversions API Gateway and Conversion API with their use cases.