In this post, you will learn how choosing the right marketing attribution model in 2025 can help you optimize cross-channel attribution for better ROI.
Check a convenient way to set up GoHighLevel tracking using the server GTM tag developed by Stape. Read a guide on how you can start creating new contacts in no time.
Find out how you can delete the Google Tag Manager container in a few simple steps. Bonus: answers to frequently asked questions.
Find out how you can set up lead events tracking using the Salesforce tag for server GTM developed by Stape.
Check the main trends (such as first-party tracking, offline data collection, and building trust) in digital marketing and the challenges you may face in 2025. Bonus: list of the solutions to find the one that suits your needs.
Learn with Stape what first-party data is, why it is better than third-party data, and where it can be used. A detailed review with examples.
In this article, we’ll cover the benefits of Stape and explain why no Stape alternative offers the same level of ease and functionality in server-side tracking as ours.
Configure contacts and leads tracking in a couple of minutes with the help of PipeDrive tag for server Google Tag Manager.
Introducing Signals Gateway – the all-in-one solution that helps you send first-party data from any source to any destination with ease.
Improve Google Ads performance with Stape’s tutorial. Check Google Ads optimization strategies you should try in 2025 and boost your ad campaigns.
Learn how to use the Google Ads Conversion Adjustments tag in server GTM to adjust conversions for returns or cancellations. Follow our step-by-step setup guide.
Discover what the Yelp Conversions API tag is, how it helps track data more precisely, and a comprehensive tag configuration guide.
Check how you can set up ShareASale conversion tracking with GTM using Stape’s tag. Enjoy accurate data tracking, high security and more benefits that server-side tracking provides.
Find out the benefits of a Quora Conversions API tag and get a guide on setting it up in a few simple steps.
Discover what PII is, and how you can ensure compliance with data privacy regulations, safeguarding customer trust and protecting your business from legal risks.
Check Stape’s Nextdoor CAPI to set up accurate data tracking and effectively optimize campaign performance.
Check our end-to-end guide on Facebook ads conversion tracking. Find out how you can track ad campaign performance in 2025 and what tracking strategies to try.
Learn what third-party cookies are, how they impact digital marketing, and how to manage them in a privacy-conscious world with alternatives and compliance tips.
Working on your lead generation with Facebook Lead Ads in 2025? Check out this simple guide to get started, optimize your ads, and stay privacy-friendly!
Bypass GA4 ad blocks & ITP with Stape's Custom Loader. Encrypt requests for accurate tracking. Use Stape Analytics to measure data recovery.
See how you can boost your advertising monitoring in 2025. Find out what ad tracking tools to use, advanced strategies, challenges you may face, and more.