Stape
Edited Sep 27, 2023

Brevo Tag for server Google Tag Manager

We created a Brevo tag for the server Google Tag Manager container which allows tracking page view, events, link clicking and identifying the user.

Aug 1, 2023

Reddit Conversion API Tag for server Google Tag Manager

Find out how Reddit Conversion API tag works and how to set it up in server Google Tag Manager container.

Jul 28, 2023

Type Convertor Variable for Google Tag Manager Server Container

Find out how Type Convertor Variable works and how to set it up in server Google Tag Manager container.

Jul 20, 2023

Matomo tag for server Google Tag Manager

Find out how Matomo server-side tag works and how to set it up in server Google Tag Manager container.

Jul 18, 2023

What are Transformations in server Google Tag Manager

Learn how to add, remove and override event data in server Google Tag Manager with the help of Transformations.

Jul 11, 2023

The smart way to anonymize user data and use consent mode in Google Analytics 4 using GEO headers

Learn how to improve data quality after implementing consent mode and anonymization using Stape’s GEO headers power-up.

Jul 4, 2023

Significant Fines Imposed by Swedish Data Protection Agency for Inadequate Measures in Google Analytics Use

Significant Fines Imposed by Swedish Data Protection Agency for Inadequate Measures in Google Analytics Use.

Edited Dec 15, 2023

Would you like to become a Stape partner?

Show a new way of tracking. Give clients a special link to sign up, and earn up to a 40% recurring commission for life.

Jun 22, 2023

Region-specific tags behavior in Google Tag Manager

Discover what is region-specific tag behavior in Google Tag Manager and how to customize tracking based on user geographic location.

Edited Oct 19, 2023

Private Multi Account Cluster for Conversions API Gateway

Learn more about the benefits of the Private Multi Account Cluster for Conversions API Gateway by Stape.

Edited Oct 5, 2023

Facebook conversion API for Magento

Learn how to quickly and easily set up Facebook conversion API for Magento using the stape GTM server-side plugin.

Edited Nov 16, 2023

Server-side Google Analytics 4 for Magento

In this guide, find out how to set up server-side Google Analytics 4 for Magento using Stape Server GTM plugin.

Edited Jan 26, 2024

Server-side GTM extension for Magento 2

Don't miss out on the benefits of server-side tagging for Magento. Learn how to set it up with Stape’s plugin in this quick and easy guide!

Jun 19, 2023

Conversion tracking on Shopify upsell page with sGTM

In this article you will find out how to start conversion tracking on Shopify upsell page with server Google Tag Manager and get additional income generated by upsells and have as accurate tracking as possible.

May 29, 2023

What is Google Tag Assistant and how to use it

In this article you will find out what is Google Tag Assistant, what are the benefits and key features of this extension and how to start using it.

May 26, 2023

Your tagging server is out of date and no longer supported. Solution.

In this article find out how to solve a problem: your tagging server is out of date and no longer supported.

May 24, 2023

How to set up Klaviyo for Shopify via server Google Tag Manager

Learn how to set up Klaviyo for your Shopify store using the server Google Tag Manager container.

Edited Sep 29, 2023

How Onyx Cookware measured 115% more value in Google Ads

In this article find out about the success case of Onyx Cookware, how Obsidian Digital set up server-side tracking via stape and how it led to a great outcome in Google Ads.

Edited Jan 17, 2024

How to easily add user agent and geo data to server Google Tag Manager

Learn about how you can use the User Agent Info and GEO Headers power-ups for improved server-side tagging.

Edited Oct 20, 2023

Meta Conversions API Gateway vs. Conversion API

Read this blog post and find out the main differences and benefits of Meta Conversions API Gateway and Conversion API with their use cases.

Apr 18, 2023

Google Analytics 4 Advanced tag for sGTM

In this blog post, you will find out how to set up Google Analytics 4 Advanced tag for your server-side Google Tag Manager container and its use cases.

Edited Feb 19, 2024

How to increase first-party cookie lifetime set by a third-party IP (Safari 16.4 and ITP update)

Learn how you can use Stape's Cookie Keeper to increase first-party cookie lifetime set by third-party IPs in Safari 16.4 and other browsers using ITP.

Edited Jul 11, 2023

Google Tag Manager server-side container: client, request, transformation, tag, trigger, variable, event data, etc.

Explore the basics of server-side tagging using sGTM. Get an understanding of all the components needed for successful sGTM implementation.

Apr 3, 2023

Comparison of Facebook Conversions API setup options

This guide will describe top setup options of Facebook Conversions API: via server Google Tag Manager, via Gateway, via plugin for Shopify or Wordpress, etc.

Edited Nov 17, 2023

Facebook conversion API for WordPress

Learn how to quickly and easily set up Facebook conversion API for WordPress using the stape GTM server-side plugin.

Host your GTM server at Stape