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What is Signals Gateway & Setup Guide

Introducing Signals Gateway – the all-in-one solution that helps you send first-party data from any source to any destination with ease.

Ivanna Holubovska

Ivanna Holubovska

Feb 3, 2025

How to Improve Google Ads Performance in 2025

Improve Google Ads performance with Stape’s tutorial. Check Google Ads optimization strategies you should try in 2025 and boost your ad campaigns.

Uliana Lesiv

Uliana Lesiv

Feb 3, 2025

How to set up Google Ads Conversion Adjustments tag via server GTM

Learn how to use the Google Ads Conversion Adjustments tag in server GTM to adjust conversions for returns or cancellations. Follow our step-by-step setup guide.

Alex Held

Alex Held

Jan 31, 2025

How to set up Yelp Conversions API tag using server GTM

Discover what the Yelp Conversions API tag is, how it helps track data more precisely, and a comprehensive tag configuration guide.

Uliana Lesiv

Uliana Lesiv

Jan 28, 2025

How to set up ShareASale tag using server GTM

Check how you can set up ShareASale conversion tracking with GTM using Stape’s tag. Enjoy accurate data tracking, high security and more benefits that server-side tracking provides.

Uliana Lesiv

Uliana Lesiv

Jan 27, 2025

How to set up Quora CAPI tag using server GTM

Find out the benefits of a Quora Conversions API tag and get a guide on setting it up in a few simple steps.

Uliana Lesiv

Uliana Lesiv

Jan 17, 2025

Personally Identifiable Information (PII) data explained

Discover what PII is, and how you can ensure compliance with data privacy regulations, safeguarding customer trust and protecting your business from legal risks.

Liudmyla Kharchenko

Liudmyla Kharchenko

Jan 17, 2025

How to set up Nextdoor CAPI tag using server GTM

Check Stape’s Nextdoor CAPI to set up accurate data tracking and effectively optimize campaign performance.

Uliana Lesiv

Uliana Lesiv

Jan 17, 2025

Third-party cookies: detailed guide & news, insights for 2025

Learn what third-party cookies are, how they impact digital marketing, and how to manage them in a privacy-conscious world with alternatives and compliance tips.

Liudmyla Kharchenko

Liudmyla Kharchenko

Jan 16, 2025

Facebook Lead Ads: guide for 2025

Working on your lead generation with Facebook Lead Ads in 2025? Check out this simple guide to get started, optimize your ads, and stay privacy-friendly!

Liudmyla Kharchenko

Liudmyla Kharchenko

Jan 13, 2025

Ad tracking guide for 2025

See how you can boost your advertising monitoring in 2025. Find out what ad tracking tools to use, advanced strategies, challenges you may face, and more.

Uliana Lesiv

Uliana Lesiv

Jan 8, 2025

Digital Operational Resilience Act (DORA) explained

Learn about the Digital Operational Resilience Act regulation (DORA) and its impact on digital resilience. This guide explains the DORA and its requirements.

Liudmyla Kharchenko

Liudmyla Kharchenko

Dec 19, 2024

Google’s first-party mode vs. server-side tracking

See the detailed guide on Google’s first-party mode, its benefits, how it differs from server-side tracking, and how you can set up first-party mode.

Uliana Lesiv

Uliana Lesiv

Dec 18, 2024

Optimize With Data records up to 30% less data loss for a Swiss leading fresh pet food industry brand

Find out how Stape partner Optimize With Data measures up to 30% more data gain for a Swiss fresh pet food company.

Anastasiia Chorna

Anastasiia Chorna

Dec 9, 2024

30% conversions increase for a European e-commerce mentoring program with Stape | Optimize With Data

Check out how Stape partner Optimize With Data records 30% conversions increase for a European e-commerce mentorship company.

Anastasiia Chorna

Anastasiia Chorna

Dec 9, 2024

Zumnorde achieves a 40% reduction in Direct Traffic with server-side tagging | Projecter

Discover how server-side tagging improved data attribution: 40% reduction in Direct revenue for accurate channel tracking, +9% Google Ads revenue, and +13% Email Marketing revenue.

Ivanna Holubovska

Ivanna Holubovska

Dec 2, 2024

Why are UTM parameters removed, and how can you fix it?

Fix UTM parameter removal. Use server-side GTM to transform custom parameters back to UTMs. Improve campaign tracking and GA4 accuracy.

Alex Held

Alex Held

Dec 2, 2024

Pub/sub push subscriptions explained & setup guide

Simplify your data management! Use Pub/Sub push subscriptions with server GTM to automate data flow and improve tracking. We'll show you how to set it all up.

Dan Murov

Dan Murov

Nov 21, 2024

Cost-effective server-side hosting for efficient data management | Clickr Media

Find out how Stape’s partner Clickr Media optimized their data management with server-side hosting.

Anastasiia Chorna

Anastasiia Chorna

Nov 18, 2024

Meta CAPI for PrestaShop via server GTM

Check out how to set up server-side tagging for your PrestaShop site with server Google Tag Manager.

Uliana Lesiv

Uliana Lesiv

Nov 15, 2024

Try Stape for all things server-sideright now!