Find out about several improvements that came from the switch to Google Tag Manager Tracking hosted by Stape.
In this blog post we’ll talk about how to use Webgains tag and describe the main points of the setup.
Master all types of data and make the most of 0, 1st, 2nd, and 3rd party data in the upcoming cookieless future. Find the best tips on handling 1st party data.
Learn how to send lead ads data from the CRM to Meta Conversion API using Facebook lead tag for server GTM.
This case study explores server-side tracking results achieved by McGen Digital agency, and how they improved their operational efficiency and event management outcomes.
Understand how to modify the behavior of server Google Tag Manager tags depending on the consent state in web Google Tag Manager.
Explore Rooza's A/B testing case study on tracking methods with a Dutch Research Institute.
Learn how to send value to Google Ads and Google Analytics to enable Profit Over Ad Spend based campaigns.
Stape has added the ability for sGTM containers to pass IPv6. Find out how to overcome errors with update to IPv6 for Facebook events.
Find out how Selectika and agency DataLemon used Stape’s Data Tag to get improvements in onboarding efficiency and cost saving on infrastructure.
Learn how to make your tracking HIPAA compliant using server-side tracking and Stape Anonymizer power-up.
Here you can find a step-by-step guide on how to set up Adform tag for your server-side Google Tag Manager container and a description of the tag.
Learn easy steps to identify and filter out spam traffic in GA4 using Stape's bot detection power-up, ensuring cleaner, more reliable analytics.
This blog post provides practical tips to enhance data management and analytics by building a custom CDP and enriching event data utilizing server GTM.
Discover tips for efficient debugging and monitoring server-side tracking setups, ensuring accurate data collection.
In this article Obsidian Digital explored the implementation of server-side tagging and it resulted in significant gains for Workwear Group.
Here’s how to set up CJ server-side tracking with server Google Tag Manager container. Keep accurate track of your affiliate marketing performance!
Explore the impact of third-party cookie deprecation on affiliate marketing and how server-side tracking can help.
Learn how to set up server-to-server (s2s) tracking in the server Google Tag Manager, as well as its benefits and possibilities.
Learn about Google Consent Mode v2 platform and whether it impacts server-side tracking.
Check out how MecShopping took advantage of Server-Side tracking and obtained doubled results thanks to Consent Mode.
Find out how Decathlon Italy optimized customer journey thanks to Google Analytics 4 and Server-Side Tracking.
A guide on how deal with IP addresses when using Own CDN.
Here, we will show how to set up consent management for server-side Google Analytics 4 and Facebook conversion API.
A step-by-step guide on how to send data to Microsoft Ads (Bing) Offline Conversion using Server Google Tag Manager Container.
