ITP limitations, short cookie lifetimes, and bot traffic make it hard to track user behavior, attribute conversions, and make confident, data-driven decisions.
In this session, we’ll explain the role of a custom domain in server-side tracking, how it helps recover lost data, and how to choose the right setup method. You’ll also learn how to extend cookie lifetimes and filter bot traffic to improve data accuracy and attribution – all using Stape and server-side tracking best practices.
Whether you’re already using server-side tracking or just exploring it, this session will help you get it right.
When: July 30th, 2025, at 5:00 PM CET.
Speakers: Dan Murov, Data Tracking Lead @ Stape
| 👉 Register 👈 |
✨ Reserve your spot — and make sure you’re collecting accurate and reliable data with your server-side tracking setup.
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