Stape Analytics is designed to showcase the effectiveness of server-side tracking, allowing you to observe improvements in data quality after its implementation. The effectiveness is reflected in key metrics like increased traffic capture by bypassing ad blockers and extended cookie lifespan in browsers that limit cookie lifetime.
Stape Analytics is a tool available to all Stape users. You can find it in your Stape admin account in the “Analytics” tab.
Stape Analytics offers a dashboard that categorizes various request types, allowing you to view a breakdown of total versus recovered requests by the client (such as GA4, Data Client, etc.) and by event names.
Marketers can't afford to lose valuable data due to browser restrictions or ad blockers. That’s where server-side analytics comes in, helping brands regain control over their data. With tools like Stape Analytics, you can clearly show how much more accurate and complete your tracking becomes, making it easier to justify ad spend and optimize campaigns with confidence.
Analyze server-side tracking with Stape Analytics. Measure data recovery, ad block impact, and browser restrictions. Prove ROI and boost data accuracy.
