Starting April 10, 2025, GTM will auto-load a Google Tag before Ads/Floodlight events, improving data accuracy and ensuring proper tracking.
Mar 7, 2025Join the Snap x Stape webinar to master Snap Ads! Learn how Conversions API (CAPI) enhances tracking, optimizes delivery, and boosts ROAS.
Jan 31, 2025Check out photos and a recap of Stape's visit to Superweek Analytics Summit 2025.
Jan 20, 2025Check out photos and a recap of Stape's visit to MeasureCamp Malmö 2025.
Dec 19, 2024Check out our live webinar on how to set up server-side tracking in Stape.
Nov 6, 2024Check out photos and a recap of Stape's visit to MeasureCamp 2024 in Dubai.
Nov 25, 2024Find out how to reach more valuable leads with Meta Conversions API for CRM integration.
Jul 22, 2025Check out photos and a recap of Stape's visit to Social Ads Conference 2024
Oct 23, 2024Stape joins TikTok as a badged Data Connectors Partner, enhancing your ability to measure, optimize, and track campaign performance for better results.
Oct 22, 2024Discover the latest update from Google: server-side tagging is now available for mobile apps in Google Tag Manager. Learn about its benefits and how to set it up.
Apr 9, 2025Chrome moves towards user-controlled third-party cookies, impacting online tracking. Get the latest on Privacy Sandbox and what this means for your analytics.
Oct 12, 2024MeasureCamp Warsaw took place on October 12 at the Google Hub, and the Stape team was there to attend the event!
Apr 9, 2025Learn server-side tagging free with Stape Academy! Master GTM, GA4, Google Ads, Meta, TikTok, and get certified for your expertise.
Feb 3, 2025Learn how to set up Klaviyo server-side tagging for Shopify and boost e-commerce revenue with advanced data-tracking.
Sep 6, 2024We were really excited to visit Meta Agency Performance Summit 2024! And we would like to share this journey with you.
Sep 17, 2025Our live webinar to learn how to set up GA4 and Google Ads enhanced conversions, including best practices and the latest updates from Google.
Oct 21, 2025Find out what’s changing after Shopify’s Checkout Extensibility, upgrade deadlines, and how to upgrade if you are a Stape user.
Jan 30, 2025Learn about Google's expanded EU User Consent Policy, now covering Switzerland, and how Stape's solutions help you stay compliant with data protection laws.
Apr 9, 2025Prepare for Chrome's cookie updates. This guide explains server-side tracking, custom domains, and Cookie Keeper to prolong cookie lifetime and enhance privacy.
Apr 9, 2025Microsoft is encouraging users to implement Consent Mode with Universal Event Tracking to ensure compliance with GDPR and other privacy regulations.
May 13, 2025On July 25th we had a live webinar where you were able to learn the difference between Meta CAPI and Meta CAPIG.
Jun 18, 2025Find GA4's new lead events! This guide explains how to use events like working_lead and close_unconvert_lead, including key parameters for accurate lead tracking
May 28, 2025Google has updated the method for sending user data to the server-side Google Ads conversion tag. The checkbox "Include user-provided data" is no longer available.
Jun 5, 2025Join our live webinar to learn how to set up Google Ads conversion tracking for your Shopify store. Save your spot for June 27th at 5:00 PM CET.
Sep 10, 2024Here you can find photos and a description of how Stape visited Copenhagen for MeasureCamp 2024.
