Google Analytics MCP Server

Google Analytics 4 (GA4) MCP Server lets your AI application communicate directly with GA4, allowing the AI app to query dimensions and metrics, run commands, and return reports via the MCP Protocol. This solution, developed by Stape, turns your AI client (like Claude) into a tool for analytics and administrative tasks.

Benefits of the MCP Server for GA4

The GA4 MCP server supports nearly all GA4 reporting and administrative operations, including:

• Reporting. Run GA4 reports to access historical and segmented data, including metrics such as conversion rates and traffic source performance.
• Real-time analytics. Retrieve views of user activity and event data to identify operational issues and trends.
• Account management. Generating summaries detailing all accessible GA4 properties.

• Retrieve property notes. Fetch annotations associated with specific dates within a GA4 property.

Useful links

1. How to configure the MCP Server for Google Analytics 4
2. MCP Server GA4 on GitHub