Listen to your Leads’ progress and seamlessly report those as conversion events to your CAPI Gateway, server GTM container, or Signals Gateway using the Zoho CRM Meta API extension.
With an intuitive single-screen interface, the setup is quick and straightforward. In just a few steps, you can map CRM fields to conversion event parameters and begin tracking the progress of your Leads on Meta or any other destination.
Gain enhanced accuracy in conversion event data and effortlessly integrate the extension with your existing CRM workflows!
Meta Conversions API Gateway is the newest approach in setting up Conversions API and it looks like it’s the easiest one. Meta Conversions API Gateway receives events from the browser and sends them to the Conversions API. With Meta Conversions API Gateway, you won’t need to set up event deduplication, send user parameters and events from the server. Another huge advantage is having multiple domains/pixels within a single instance of Meta Conversions API Gateway.
Track offline conversions by sending CRM data to Facebook Conversion API via webhooks. Easily set up with GTM server containers for accurate attribution. The most popular way of integrating Facebook conversion API is using the Google Tag Manager server container. But there are other ways to do that: using Zapier, direct integration, integration with the CRM using webhooks, and much more.
Discover how to make the most of your Meta Conversions API Gateway while sidestepping common errors and get answers to frequently asked questions.