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Conversion tracking on Shopify upsell page with sGTM

Solve Shopify upsell tracking challenges. Track conversions on upsell pages with sGTM. Learn to overcome GTM limitations & improve data.

Ivanna Holubovska

Ivanna Holubovska

Jun 19, 2023

What is Google Tag Assistant and how to use it

In this article you will find out what is Google Tag Assistant, what are the benefits and key features of this extension and how to start using it.

Ivanna Holubovska

Ivanna Holubovska

May 29, 2023

Your tagging server is out of date and no longer supported. Solution.

In this article find out how to solve a problem: your tagging server is out of date and no longer supported.

Ivanna Holubovska

Ivanna Holubovska

May 26, 2023

How to set up Klaviyo for Shopify via server Google Tag Manager

Boost Shopify marketing with Klaviyo. Learn to set up Klaviyo via sGTM for personalized campaigns, increased engagement, and stronger customer relationships.

Ivanna Holubovska

Ivanna Holubovska

May 24, 2023

How Onyx Cookware measured 115% more value in Google Ads

Find out about the success case of Onyx Cookware, how Obsidian Digital set up server-side tracking via Stape and how it led to a great outcome in Google Ads.

Ivanna Holubovska

Ivanna Holubovska

May 19, 2023

How to easily add user agent and geo data to server Google Tag Manager

Discover how Stape’s User Agent Info and GEO Headers enhance server-side tracking by providing valuable device and geographic data for your sGTM container.

Ivanna Holubovska

Ivanna Holubovska

May 16, 2023

Facebook server-side tracking setup options comparison

Read this blog post and find out the main differences and benefits of Meta Conversions API Gateway and Conversions API with their use cases.

Ivanna Holubovska

Ivanna Holubovska

Apr 18, 2023

Google Analytics 4 Advanced tag for sGTM

In this blog post, you will find out how to set up Google Analytics 4 Advanced tag for your server-side Google Tag Manager container and its use cases.

Ivanna Holubovska

Ivanna Holubovska

Apr 18, 2023

Google Tag Manager server-side container: client, request, transformation, tag, trigger, variable, event data, etc.

Explore the basics of server-side tagging using sGTM. Get an understanding of all the components needed for successful sGTM implementation.

Ivanna Holubovska

Ivanna Holubovska

Apr 11, 2023

Facebook Conversions API for WordPress sites

Learn how to quickly and easily set up Conversions API for Facebook for WordPress sites using Stape GTM server-side plugin.

Ivanna Holubovska

Ivanna Holubovska

Mar 30, 2023

Server-side Google Analytics 4 for WordPress

In this guide, find out how to set up server-side Google Analytics 4 for WordPress using GTM server-side plugin by Stape.

Ivanna Holubovska

Ivanna Holubovska

Mar 28, 2023

How to set up Facebook Сonversions API for Shopify

In this guide find out how to set up Facebook conversion API for Shopify using Stape server Google Tag Manager app for Shopify.

Ivanna Holubovska

Ivanna Holubovska

Mar 20, 2023

Server-side Google Analytics 4 for Shopify

Set up server-side Google Analytics 4 (GA4) for Shopify using the Stape Server GTM app. Improve data accuracy, enhance user privacy, and optimize tracking.

Ivanna Holubovska

Ivanna Holubovska

Mar 15, 2023

Shopify server-side tracking setup

Learn how to easily set up and manage server-side tagging for your Shopify store using the powerful features of the Stape Server GTM app.

Ivanna Holubovska

Ivanna Holubovska

Mar 10, 2023

Cookieless tracking: what it is and how to implement it

Cookieless tracking lets you collect user data without third-party cookies. You can implement it using server-side tracking and first-party data.

Ivanna Holubovska

Ivanna Holubovska

Feb 28, 2023

How to set up Xandr tag using server Google Tag Manager

Track Xandr campaigns effectively with sGTM. This article explains how Xandr tag works and how to set it up for PageView and Conversion events, ensuring data control.

Ira Holubovska

Ira Holubovska

Feb 20, 2023

Safari ITP - everything you need to know

Safari's ITP update reduces cookie lifespan. Discover how Stape's Cookie Keeper and Own CDN solutions enable first-party cookies and maintain tracking accuracy.

Ira Holubovska

Ira Holubovska

Feb 6, 2023

How to set up Instagram Conversions API

Instagram ads tracking is key to accurate data. Learn how Meta Conversions API improves tracking accuracy, audience targeting, and conversions.

Ira Holubovska

Ira Holubovska

Jan 5, 2023

What are webhooks, webhook servers, and how to use

Webhooks automate data transfer between web apps in real-time, improving server-side tracking and boosting conversion accuracy. Learn to set them up for sGTM.

Ira Holubovska

Ira Holubovska

Jan 4, 2023

Facebook Conversions API vs. Facebook Pixel

Find out the difference between Facebook Conversions API and Facebook Pixel, their pros and cons, and what to choose for the best tracking.

Ira Holubovska

Ira Holubovska

Dec 30, 2022

Offline conversions tracking explained

Explore the most popular ways of offline conversion tracking and how to set up offline conversion tracking with server Google Tag Manager.

Ivanna Holubovska

Ivanna Holubovska

Dec 20, 2022

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