• CRM

    Send data from CRM to Facebook Conversions API using webhooks

    Track offline conversions by sending CRM data to Facebook Conversions API via webhooks. Easily set up with GTM server containers for accurate attribution. The most popular way of integrating Facebook Conversions API is using the Google Tag Manager server container. But there are other ways to do that: using Zapier, direct integration, integration with the CRM using webhooks, and much more.

    By Ira HolubovskaSep 29, 2026

  • CRM

    How to connect your site with Hubspot using server-side tracking

    HubSpot is an excellent tool for marketers. One of the best features I like about HubSpot is having customer data collected in a single place. It allows tracking your campaign success and customer journey without any problems. It is no secret that one of the crucial customer data sources is the website. But creating a complete user persona one step before the purchase can be challenging, especially without the HubSpot integration. Fortunately, we can help you find a way around it.

    By Ira HolubovskaOct 6, 2025

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