ESP/Email
Discover how to implement the Klaviyo Lookup variable in Google Tag Manager server container to retrieve valuable user information based on 'kx' cookies.
By Ivanna HolubovskaSep 15, 2026
ESP/Email
Klaviyo has extensive pre-setup integrations for websites built using popular CMS (like Shopify or woo-commerce). But what if you want to track additional events or have a custom site? In this case, there are two options: set up tasks for the developers or send website events through the server Google Tag Manager. This guide will show how to use a server GTM container to set up Klaviyo website event tracking.
By Ira HolubovskaAug 6, 2026
ESP/Email
Klaviyo Tag for the Google Tag Manager server container is a custom tag that will help you to add new users, send events and parameters from your site to Klaviyo. With this tag, you don’t need to ask your developers to set up the integration. Using this custom tag for the Google Tag Manager server container, you can integrate Klaviyo using the server container events and parameters. The power of Klaviyo cannot be underestimated when it comes to how much revenue it can make for your business, which is why we want you to know about this latest development from us.
By Ira HolubovskaJul 21, 2026
ESP/Email
Email marketing is one of the most important aspects of any eCommerce site. It’s essential to keep your database updated and track user activities on-site in order to make sure that you are targeting an accurate audience with relevant content, which will lead them back into purchasing from your online store. So how do you keep your Klaviyo user profiles updated? This guide will show how to create a new customer profile and track website activity in Klaviyo with the help of the server Google Tag Manager.
By Ira HolubovskaJul 21, 2026
ESP/Email
Mailgun is an email delivery service for sending transactional emails via server Google Tag Manager. Automate email notifications based on user actions easily.
By Ira HolubovskaMay 5, 2026
ESP/Email
Connect your site to Mailchimp with sGTM! Add users and track events without developers. Learn how to use Mailchimp tag for automation and increased revenue.
By Ira HolubovskaMar 19, 2026
ESP/Email
Use the SendGrid tag for sGTM to send emails and manage contacts. Learn the setup process, from SendGrid configuration to tag implementation.
By Ira HolubovskaAug 20, 2025
ESP/Email
We created an ActiveCampaign tag for the Google Tag Manager server container to help connect websites with ActiveCampaign. The benefit of using this tag for the server container is that you can fully integrate your website with ActiveCampaign without the help from developers. Now, you can set up the integration using the Google Tag Manager Server container. The ActiveCampaign tag for the Google Tag Manager server container allows tracking events, creating or updating contacts, or both.
By Ira HolubovskaJun 27, 2025
