Step 7.1. Inherit from GA4 client
Updated Mar 27, 2025
Tag will automatically convert your GA4 events into corresponding Facebook standard events and user parameter.
1. Add a Facebook Conversion API Tag to your server GTM container by clicking Add to Workspace.

2. Create a new tag and select the tag type Facebook Conversion API Tag. Select Inherit from client and add:

3. Add a trigger. Click triggers → + in the top right corner → trigger settings and select a custom trigger → this trigger will fire on Some Events → Client Name equals GA4. Click Save.

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