Integrate server-side Google Tag Manager functionality into iOS applications with Stape sGTM iOS SDK. You can send data from your iOS apps to a server-side GTM container, facilitating advanced data processing and management. In the result, get more flexible tracking and analytics implementations!
This approach can enhance data privacy, improve performance, and provide more control over data collection and usage in iOS applications.
The Stape sGTM iOS SDK offers two key functionalities:
The latest Apple announcement had many marketers worried about how to prepare their Facebook campaigns for iOS 14. The new mobile operating system limited the ability to use third-party cookies — a significant feature for most marketing and advertising campaigns. That means that marketers will have to find alternative methods for measuring conversions, tracking data, and using good old pixels on the websites. This blog post will explain what advertisers should expect from the iOS 14 update and explore how to prepare Facebook campaigns and set up tracking so that all your efforts are not in vain.
Discover Stape's sGTM hosting advantages: power-ups for ad blocker bypass & data enrichment, auto-connect custom domains, autoscaling, API, and more.
Server-to-server tracking via Google Tag Manager improves data accuracy, performance, and privacy by bypassing client-side scripts. Learn how to set it up.
