Send tracking events to server-side Google Tag Manager containers with Stape sGTM PHP SDK. It's particularly useful if you want to implement advanced tracking solutions in PHP-based applications.
The SDK allows for the creation and dispatch of events to the Data Client. After sending an event, the PHP SDK receives a response from the Data Client, which is then converted into a straightforward model comprising serialized fields from the response. In this way it's easier to handle and understand data in apps by effectively processing responses from events.
Hosting your server Google Tag Manager on Stape is the best way to set up server-side tagging. Here's why...
There are many benefits to implementing server-side tagging. Find out what they are and how you can use them for your business or site.
In this article, I will cover removing personal identifiers from GA4 using stape power-up and manual implementation. This is an extension of our previous blog post, which covered how to use GA in a GDPR-compliant way.
