1. Create an account at Stape:
2. But, if you already have an account at Stape:
Choose the Conversions API Gateway subscription you’d like:
You can also start with a 7-day free trial for both subscription plans.
You will see your own Conversions API Gateway environment, where you can manage Conversions API for your pixels and domains.
All you have to do is click a button that says "Add data source".
Authorize in Meta and select the Business Manager and Pixel you want to connect.
Please consider enabling Automatic advanced matching. It will increase the match quality of events. If you enable Automatic advanced matching, click Show customer information parameters and select the parameters you want to share.
You will see your Meta Pixel in the Conversions API Gateway interface.
Within 30 minutes of connecting your pixel to the CAPIG hub, you should notice that the event count is no longer zero, and you should also see the names of the events that have been received.
You can also verify that events are sent correctly to the CAPIG hub by checking the website console:
Using a custom domain or data routing within your CAPI Gateway hub can boost measurement performance. The data routing feature lets you specify the subdomain through which the pixel communicates with the Conversions API Gateway. Your custom domain should mirror the subdomain of the primary domain used for firing the Facebook pixel. For instance, if your website is example.com, then your CAPI Gateway custom domain should be capig.example.com.
5. Log in to your DNS provider and set records (if you use Cloudflare, the settings should look like on the screenshot).
The Meta Conversions API Gateway offers a simple solution for establishing server-side tracking through Meta. Say goodbye to the hassle and expense of complicated configurations. With CAPI Gateway, you can have it up and running in under a minute, even if you're not tech-savvy. Ready to give CAPIG a try? Start a 7-day free trial today!
Meta’s Conversions API Gateway is the newest approach in setting up Conversions API and it looks like it’s the easiest one. Meta’s Conversions API Gateway receives events from the browser and sends them to the Conversions API. With Meta’s Conversions API Gateway, you won’t need to set up event deduplication, send user parameters and events from the server. Another huge advantage is having multiple domains/pixels within a single instance of Meta’s Conversions API Gateway.Apr 18, 2023
Read this blog post and find out the main differences and benefits of Meta Conversions API Gateway and Conversion API with their use cases.