Blog/All
Server-side GTM with multiple domains
Set up server-side GTM for multiple domains with Stape. Learn single sGTM container use, custom domain mapping, and handling multiple tagging server URLs.
Ira Holubovska
Mar 16, 2026
Troubleshooting server-side tagging using server GTM logs
Learn how to troubleshoot server-side tagging using server GTM logs. Diagnose issues with requests, missing data, and vendor responses to optimize the setup.
Ira Holubovska
May 7, 2026
Write data to Firestore from server Google Tag Manager
Firestore is a NoSQL database that stores data in documents within collections. Learn how to integrate it with server-side GTM for data enrichment and transfer.
Ira Holubovska
Jul 3, 2025
Read data from Google Sheets to server Google Tag Manager
Read Google Sheets data directly into sGTM! This guide covers 'Read cell,' 'Read Range,' and 'Read Two Columns' variable actions for efficient data enrichment.
Ira Holubovska
Jul 25, 2025
Write data from server Google Tag Manager to Google Sheets
Write data to Google Sheets from server GTM. Track leads, sales, and more directly in spreadsheets. This guide explains the setup and benefits for marketers.
Ira Holubovska
Aug 13, 2025
How to connect Google Service Account to Stape
Connect Google Service Account to Stape for sGTM integration with BigQuery and Firestore. Create a JSON key in GCP and upload it to Stape's Power-ups.
Ira Holubovska
Apr 20, 2026
Snapchat CAPI explained & full setup guide
Boost Snapchat ad performance with CAPI via sGTM for customization or CAPI Gateway for simplified setup. Enhance conversion tracking and data accuracy.
Ira Holubovska
Sep 24, 2025
SendGrid tag for server Google Tag Manager
Use the SendGrid tag for sGTM to send emails and manage contacts. Learn the setup process, from SendGrid configuration to tag implementation.
Ira Holubovska
Aug 20, 2025
How to send Twilio SMS using server Google Tag Manager
Stape created a Twillio tag for the server Google Tag Manager that helps to send SMS using sGTM. In this blog post, I will show how to use it.
Ira Holubovska
Jul 3, 2025
Consent mode in server Google Tag Manager
In this guide, learn what consent mode is, why it’s crucial to implement it, and how to use consent mode in the server Google Tag Manager container.
Ira Holubovska
Oct 3, 2025
Extend cookie lifetime using server-side Google Tag Manager
Learn how to use server Google Tag Manager to extend cookie lifetime. This will help you with tracking restrictions that affect 3rd party cookies.
Ira Holubovska
Sep 3, 2025
Server-side tracking use cases
Server-side tagging boosts tracking accuracy, extends cookie lifetimes, and enhances data privacy. Improve analytics, ad performance, and compliance with ease.
Ira Holubovska
Sep 4, 2025
How to set up tagging server URL for server GTM
Set up a tagging server URL for server Google Tag Manager with Stape. Learn how to configure sGTM, use a custom domain, and improve tracking resilience.
Ira Holubovska
May 11, 2026
How to set up server-side tracking
Learn how to implement server-side tracking using Google Tag Manager and Stape. Improve data accuracy, reduce ad blocker impact, and comply with privacy regulations.
Ivanna Holubovska
May 12, 2026
Awin server-to-server tracking using server Google Tag Manager
Use GTM server-side tracking for Awin. Ensure accurate conversion data and fair affiliate commissions with our GTM setup and testing guide.
Ira Holubovska
Jul 3, 2025
Server-side tagging vs client-side tagging
Wondering if server-side or client-side tagging is the right choice for your website? Here, we break down the pros and cons of each method to help you decide.
Ira Holubovska
May 4, 2026
Common Google Tag Manager errors and mistakes (+ solutions)
Do you have trouble setting up and using Google Tag Manager? Find out how to fix server-side GTM errors and avoid common mistakes.
Ira Holubovska
Sep 4, 2025
Taboola server-side tracking using server Google Tag Manager
Set up Taboola server-side tracking with server GTM for better data control, faster page speed, and secure conversion tracking, replacing the Taboola pixel.
Ira Holubovska
Jul 2, 2025
What is server-side tracking?
Wondering what server-side tagging is and how it works? This blog post will explore all that and more!
Ira Holubovska
May 4, 2026
How to use Facebook events if you cannot verify the domain
How to use server Google Tag Manager container and Facebook conversion API to modify URLs of Facebook events and optimize campaigns for events sent not from your domain.
Ira Holubovska
Jul 2, 2025
Server-side tracking benefits: what it is and why it matters in 2026
Server-side tagging improves tracking accuracy, data control, and page speed while evading ad blockers. Keep your tracking up-to-date with first-party data.
Ivanna Holubovska
Feb 19, 2026