GTM Templates developed by Stape
Updated Apr 10, 2025
Stape proudly and actively contributes to the Google Tag Manager (GTM) Template Gallery, offering businesses efficient, tailored solutions for tag management. Our goal is to make tagging and tracking easier, faster, and more efficient for businesses of all sizes. Our templates are available publicly and for free for businesses seeking ready-to-use solutions.
Explore our templates here:
Also, check our detailed template guides.
Stape also provides custom template development services. This involves working closely with businesses to build specialized tracking solutions tailored to unique requirements, such as integrating niche marketing platforms or capturing custom data points. To order your custom template, leave a request here or reach us at support@stape.io and let us know how we can help you.
Related: Stape also offers prebuilt container templates for various services and platforms (e.g., Shopify, Wix, WooCommerce, etc.) These are out-of-the-box tracking kits equipped with standard ecommerce events and parameters. See the whole list of our prebuilt container templates.
Benefits of using GTM templates
- Time saving - templates drastically reduce setup time by replacing manual coding tasks. You can deploy tags or variables quickly and focus more on strategic tasks.
- Reduced errors - pre-tested templates minimize coding mistakes and inconsistent implementations. This, in turn, helps achieve more accurate data.
- User-friendly implementation - even teams without a technical background can easily install templates.
- Automated updates - no need for extra maintenance to keep things rolling, all updates and fixes are uploaded automatically.
About the GTM Template Gallery

The GTM Template Gallery is Google's central repository for community-created templates, designed to simplify the implementation and management of tags and variables within Google Tag Manager. Templates can be customized easily to meet unique business requirements, providing a seamless integration experience for marketing, analytics, and operational tools. They include a variety of functionalities: server-side tags, web tags, customizable variables, and client-specific solutions.
Why you need professional GTM template development by Stape
In addition to our ready-made solutions, Stape can develop entirely new custom templates specifically designed for your business’s requirements. Need to integrate an obscure marketing platform? Wish to capture unique data points? Or require streamlining complex workflows? Our team will create a bespoke solution that ensures seamless tracking and reporting.
We work closely with our clients to gather detailed requirements, understand existing infrastructures, and recommend the most efficient approach. So don’t hesitate to reach us for your own custom template!