If you are using Data Tag to store user data between the site pages, this custom variable will help to extract data that was stored by the data tag.
1. Sending Data From the Google Tag Manager Web Container to the Server Container
2. How to set up Facebook Conversion API.
In this article, I want to show you how to use Data Tag. This custom tag sends parameters from the Google Tag Manager Web Container to the Server Container. When used together with the Data Client for the Google Tag Manager server container, it allows sending data layer variables, custom parameters, and other data from the web to the server container. As a result, Data Client retrieves information from the Data Tag into the Google Tag Manager Server Events.November 27, 2021
We've all faced the inconvenience of managing Facebook Test ID. Here's how you can utilize the lookup table variable for this!