Snap Conversion API tag for server Google Tag Manager container allows sending custom and standard events to Snap servers. Tag automatically normalizes and hashes user parameters (plain text email, mobile identifier, IP address, and phone number). It supports event deduplication. Stape handles Access Token refresh using Firestore.
4. Brevo tag.
In 2021, TikTok is the hottest social media app with over 1 billion monthly active users. That is why most marketers decide to bring it into their advertising strategies. People use TikTok on their mobile phones more than anywhere else. For quite a while, only Facebook was talking about Apple’s recent privacy updates. Only this time, new iOS tracking restrictions will also apply to TikTok ads. Because of the iOS restriction, TikTok custom audiences and events do not include people who opted out of tracking in iOS 14.
Learn how to quickly set up Snapchat Conversions API (CAPI) using Google Tag Manager and CAPI Gateway. This step-by-step guide helps with smooth integration and tracking.
In this blog post you can find out how to set up Instagram Conversion API and its benefits.
