In this article you will find out what is Google Tag Assistant, what are the benefits and key features of this extension and how to start using it.
In this article find out how to solve a problem: your tagging server is out of date and no longer supported.
Learn how to set up Klaviyo for your Shopify store using the server Google Tag Manager container.
In this article find out about the success case of Onyx Cookware, how Obsidian Digital set up server-side tracking via stape and how it led to a great outcome in Google Ads.
Learn about how you can use the User Agent Info and GEO Headers power-ups for improved server-side tagging.
In this blog post, you will find out how to set up Google Analytics 4 Advanced tag for your server-side Google Tag Manager container and its use cases.
Learn how you can use Stape's Cookie Keeper to increase first-party cookie lifetime set by third-party IPs in Safari 16.4 and other browsers using ITP.
Explore the basics of server-side tagging using sGTM. Get an understanding of all the components needed for successful sGTM implementation.
In this article you will find out if tracking without cookies is possible and how to make your tracking secured and accurate.
Find out how to set up Xandr tag using Google Tag Manager and how to take advantage in your advertising campaign.
Learn how the new Safari ITP limitation of cookie lifetime based on the IP address works, what it means for web advertising and analytics, and how you can deal with it with the help of stape.
In this blog post, we will talk about webhooks, their use, and their benefit in server-side tracking.
In this blog post we’ll explore the most popular ways of offline conversion tracking and how to set up offline conversion tracking with server Google Tag Manager.
If you're an agency providing marketing services to clients, it's time to start implementing server-side tagging. Here you can find out why.
Find out the details of Google Chrome 3rd party cookies phaseout and how to prepare for these changes.
In this blog post, we'll talk about tools that help you implement server-side tracking on your website, which can improve your website's performance and make it easier to analyze user behavior and conversions.
Looking to get the most out of your Facebook ads attribution? Look no further! These actionable tips will help you improve your Facebook conversion attribution with the help of server-side tracking.
Want to improve your affiliate tracking? This blog post is for you! Learn how to set up Refersion tag using Google Tag Manager to get the most accurate conversion tracking.
In this blog post you can learn how to set up an Impact tag to get your affiliate tracking work correctly.
Pinterest recently released a beta version of Pinterest Conversion API. Learn how to set up Pinterest CAPI using stape tag for server Google Tag Manager container.
Learn how to send datalayer push from server Google Tag Manager to web GTM using the Stape’s Data Client and Data Tag.
Find out how to use server GTM Logs to troubleshoot common problems with server-side tagging. This includes an example of a real-world issue we ran into, and the steps taken to solve it via the logs.
How to read data from a Google Sheet and use it inside your server-side Google Tag Manager setup.
Learn how to create a Google Service Account and connect it to your Stape container in this step-by-step tutorial. Doing so will allow you to integrate server Google Tag Manager with BigQuery and Firestore.
Stape created a Sendgrid tag for the server Google Tag Manager container that simplifies Sendgrid integration. In this blog post, I want to show how to use the Sendgrid tag for sGTM.