Marketing insights
New ways to improve conversion rate
The main way to improve CRO is to fix how you track. Clean, reliable data helps ads learn faster and show to people ready to buy.
By Maryna SemidubarskaSep 7, 2026
Marketing & Privacy insights
Marketing insights
Digital marketing effectiveness: key KPIs and tools for 2026
Measure what matters. Learn how to track digital marketing performance using KPIs, clean data, and tools like GA4 and server-side tracking.
By Maryna SemidubarskaAug 7, 2026
Marketing insights
Proven strategies to improve data quality and integrity
Discover essential tips for data quality improvement and learn how to improve data integrity to ensure accurate, reliable, and consistent information.
By Liudmyla KharchenkoOct 2, 2026
Marketing insights
Lead acquisition guide: how to get quality leads
Lead acquisition process includes defining your audience, nurturing leads, and measuring performance. Check guide for specialists looking to convert more customers.
By Uliana LesivAug 20, 2025
Marketing insights
How to collect and use customer data for marketing
Discover effective customer data marketing strategies to collect valuable insights, personalize campaigns, and drive business growth.
By Liudmyla KharchenkoSep 7, 2026
Marketing insights
Marketing spend optimization: smart ways to cut waste and improve results
Optimize your marketing spend in 2026 by using clean tracking, data-driven attribution, and smart budget rules to cut waste and increase ROAS.
By Maryna SemidubarskaApr 10, 2026
Marketing insights
What's new in Amazon advertising for 2026?
Amazon Advertising for 2026: features, ad types, costs & strategies to succeed.
By Liudmyla KharchenkoDec 31, 2025
Marketing insights
Facebook ads for real estate: advanced 2026 guide
Run Facebook ads for real estate by targeting location and interests, using lead forms or video, and tracking results with server-side data for better ROI.
By Maryna SemidubarskaAug 28, 2026
Marketing insights
Marketing ROI: calculation, benchmarks, and strategies to improve it
Calculate your marketing ROI correctly, improve tracking accuracy, and send better signals to Google and Meta for smarter ad performance.
By Maryna SemidubarskaSep 4, 2026
Marketing insights
Guide on Microsoft Bing Ads + improvement tips
Microsoft Ads is a cost-effective PPC platform. Learn campaign setup steps and top tips like negative keywords to optimize your Bing Ads performance.
By Uliana LesivSep 12, 2025
Marketing insights
Who can benefit from Snapchat Ads (with examples)
Learn about Snapchat Ads: how they can be used in artistic spheres, politics, eCommerce, dropshipping spheres, and what benefits they can bring.
By Tymofii SankovJul 8, 2025
Marketing insights
Discover all the nuances of ROS and how to improve it
Learn about ROS and all its nuances: how it is measured, how to improve it, and what mistakes to avoid during this process.
By Tymofii SankovMay 26, 2026
Marketing insights
Digital marketing analytics explained: what you need to know in 2026
Understand digital marketing analytics and how to use marketing data to improve campaigns, track performance, and grow your business in 2026.
By Liudmyla KharchenkoAug 5, 2026
