Analytics platforms
Recover lost data and improve site performance by moving Piano Analytics to server-side GTM. Learn how to configure the Stape Piano Analytics Client and Tag.
By Uliana LesivMay 8, 2026
sGTM
Install the Eulerian template in GTM, configure the tag, add GA4 triggers, and send events through your Stape-hosted server container.
By Maryna SemidubarskaJan 5, 2026
Use cases
Server-side tracking for iGaming is a powerful iGaming tracking solution that boosts data accuracy, bypasses ad blockers, and provides insights.
By Vlad KononovDec 24, 2025
Use cases
Get a free website audit with Stape using Website Tracking Checker to find tracking issues and improve site performance.
By Maryna SemidubarskaSep 30, 2026
Privacy
End of cookie consent fatigue? The Digital Omnibus unifies EU data laws and introduces automated consent via browsers. Check why you need server-side tracking.
By Uliana LesivDec 19, 2025
AI/MCP
Simplify the GA4 management and data reporting with Stape’s solution. Find out how to implement the GA4 MCP Server in a few minutes.
By Uliana LesivSep 8, 2026
Marketing insights
Explore the top 30 digital marketing agency tools for 2026 to optimize campaigns, improve efficiency, and deliver stronger results for clients' growth.
By Liudmyla KharchenkoAug 4, 2026
Ad platforms
Learn what you need to know about TikTok conversion tracking: cost, metrics, types of ads, how to configure and optimize, and how to track offline conversions.
By Tymofii SankovSep 30, 2026
Marketing insights
Conversion lift studies use test and control groups to measure real incremental lift from ads. Learn how CLS works with MMM and server-side tracking to guide budgets.
By Maryna SemidubarskaJul 31, 2026
Ad platforms
Profit optimization in Meta Ads helps scale campaigns more accurately by accounting for hidden costs like taxes and returns. Learn to set it up with server-side GTM.
By Uliana LesivAug 7, 2026
GTM
If your tags don't fire at first touch, you risk losing UTM parameters and click IDs. Learn what may cause this issue and how to detect and fix it.
By Mykhailo ZernovDec 2, 2025
Ad platforms
Google Data Manager API is a tool for the management and integration of first-party data within Google Ads. It simplifies data sending by using a direct API call.
By Uliana LesivSep 14, 2026
Use cases
Explore how server-side tracking can boost performance: faster sites, cleaner data, higher ROI, and more thoughtful insights from every customer interaction.
By Liudmyla KharchenkoNov 21, 2025
