Check out how MecShopping took advantage of Server-Side tracking and obtained doubled results thanks to Consent Mode.
Find out how Decathlon Italy optimized customer journey thanks to Google Analytics 4 and Server-Side Tracking.
A guide on how deal with IP addresses when using Own CDN.
Here, we will show how to set up consent management for server-side Google Analytics 4 and Facebook conversion API.
A step-by-step guide on how to send data to Microsoft Ads (Bing) Offline Conversion using Server Google Tag Manager Container.
This article will discuss how to set cookieless Google Analytics 4 tracking using the server Google Tag Manager.
In this blog post we’ll talk about how to use Yahoo Conversion API and describe the main points of the setup.
Find out how server-side tracking helped to optimize advertising campaigns and created cross-selling and up-selling strategies for Farmasave.
Find out how FAI achieves +128% increase from digital advertising thanks to server implementation of Google Analytics 4.
In this article, we'll walk you through setting up the server-to-server Voyado tracking using server Google Tag Manager.
How the results of Google Ads 360 campaigns improved after migrating from web to server-side Floodlight tracking.
Learn about the new way of setting Google Tracking in web GTM using Google Tag, configuration settings, and event settings variables.
Google Chrome will phase out of 3rd party cookie support for 1% of its users by Q1 of 2024. Find out what this change means for advertisers and how to prepare for 3rd party cookie deprecation.
We created a Leadfeeder IP-Enrich Variable for server Google Tag Manager container which allows you to uncover companies visited your site, how they found you & more.
Find out how Type Convertor Variable works and how to set it up in server Google Tag Manager container.
Learn how to add, remove, and override event data in server Google Tag Manager with the help of Transformations.
Learn how to improve data quality after implementing consent mode and anonymization using Stape’s GEO headers power-up.
Significant Fines Imposed by Swedish Data Protection Agency for Inadequate Measures in Google Analytics Use.
Show a new way of tracking. Give clients a special link to sign up, and earn up to a 40% recurring commission for life.
Discover what is region-specific tag behavior in Google Tag Manager and how to customize tracking based on user geographic location.
Learn how to quickly and easily set up Facebook conversion API for Magento using the stape GTM server-side plugin.
In this guide, find out how to set up server-side Google Analytics 4 for Magento using Stape Server GTM plugin.
Don't miss out on the benefits of server-side tagging for Magento. Learn how to set it up with Stape’s plugin in this quick and easy guide!
In this article you will find out how to start conversion tracking on Shopify upsell page with server Google Tag Manager and get additional income generated by upsells and have as accurate tracking as possible.
In this article you will find out what is Google Tag Assistant, what are the benefits and key features of this extension and how to start using it.