Meta Conversions API has evolved from a way to send website conversions server-side into a broader part of Meta's web data foundation. In this webinar, Meta and Stape will look at how CAPI has changed, the implementation options available today, and what a strong CAPI for Web setup should include beyond simply sending server events.
When: August 26, 2026, at 5:00 PM CET
Speakers:
Dan Murovtsev, Product Manager @ Stape
Katie Glass, Product Marketing Manager @ Meta
1. Meta CAPI then and now
See how Conversions API has evolved, how it works alongside Meta Pixel, and what has changed for advertisers.
2. Meta CAPI in 2026: setup options
Explore the main CAPI implementation paths available today and how to choose the right approach for your setup.
3. What does a strong CAPI for Web setup look like today?
Learn what to look for in a well-configured setup, from data quality and event coverage to more reliable signal delivery.
4. Ask Meta & Stape Anything
Bring your questions about CAPI setup, implementation, troubleshooting, and best practices for an extended live Q&A.
Join this session to learn how Meta CAPI has evolved, understand what a strong CAPI for Web implementation looks like in 2026, and get your uestionsq answered directly by Meta and Stape.
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