Salesforce tag

The Salesforce tag allows seamless communication with the Salesforce API. This tag requires a server GTM container setup, offering several key benefits:

• Precise data tracking - ad blockers and browser extensions won't affect the data you collect.
• Data control and security - gain complete control over collected data and provide high data security.
• Improved website performance - tags run on the server rather than users’ browsers, reducing page load times.

The tag allows you to track lead events, and in the future, we are going to add the ability to create new contacts!

Useful links

• Salesforce tag on GitHub.
• Salesforce tag in GTM template gallery.
• How to set up Salesforce tag.