Data Manager API Connection is Stape’s solution, which allows handling OAuth tokens on our side. The activation of the connection simplifies the process of configuring and filling the Customer List in Google Ads.
Using the Data Manager API Connection along with the Customer Match tag for server GTM or CRM/CMS app for WooCommerce, Shopify, HighLevel CRM, or HubSpot, you can easily send audience data to Google Ads.
Data Manager API Connection can be found in the “Connection” tab of your Stape admin. Click “Sign in” for Data Manager API and use a Google account with access to the Google Ads account for which you want to configure the Customer List.
For EU users: please check the Stape DPA, as activating the connection may transfer data outside the EU via Stape Inc.
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