Server GTM hosting for server-side tracking

Deploy server-side Google Tag Manager in minutes with fully managed hosting on EU or Global infrastructure. Get more reliable measurement, cleaner conversion signals, and tools to maximize server-side tracking impact.

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Funnel showing collected events dropping through ITP and ad blockers before reaching ad platforms
Problem

Common tracking loses data

Browser restrictions and ad blockers remove or limit tracking scripts - so fewer events reach ad and analytics platforms. That leads to underreported performance and weaker optimization signals.

How sGTM hosting works with Stape

Data flowing from your website through a Stape-hosted server GTM container to ad and analytics platforms

Stape runs your server-side GTM container, so you don’t have to manage the infrastructure yourself. You get more control over the data and can send it reliably to ad and analytics platforms.

Benefits

Unlock power of server-side GTM setup hosted on Stape

001

Collect up to 40% more data & improve conversion attribution

Capture more real user actions despite browser restrictions. Server-side GTM tracking and long-lasting cookies help more events reach marketing platforms, improving attribution and ad optimization.

002

Enrich user data and enhance data quality

Unify first-party signals from your website, CMS, CRM, and offline sources in one server-side environment. Enrich events with missing user data to improve attribution accuracy and event match quality.

003

Get more control over your data and stay compliant

Route data through one server-side point to control what’s collected and shared with each tool. Filter and anonymize events before sending to protect sensitive data and support privacy compliance.

004

Run server-side GTM without managing infrastructure

Stape handles cloud setup, scaling, and maintenance for you. Debugging tools, alerts, analytics and other features help you resolve issues faster and keep tracking efficient and reliable.

Features

Features that make server-side tracking actually pay off

Recover more events when ad blockers interfere

Enable Custom Loader to make GTM and GA4 scripts more resistant to ad blockers by changing how Google scripts are loaded.

PrestaShopWordPressWixShopifyMagentoBigCommerce+140

Integrate easily with CMS, CRM, SDK, and other platforms for perfect server-side tracking.

All integrations

What makes Stape different?

  • Easy setup

    Launch server-side GTM container in minutes with our Setup Wizard, built-in integrations, and practical tutorials.

  • Affordable pricing

    Launch fully managed server-side GTM with predictable pricing, no cloud complexity, and no usage-based surprises.

  • EU-based or Global hosting

    Choose EU-based or global hosting to meet compliance needs and optimize performance by region.

  • 24/7 support & free tools

    Get expert support anytime, plus free GTM tools and resources to implement server-side tagging faster.

Trusted by tracking experts and growing teams

OMRON Healthcare EMEA was losing data due to tracking restrictions. With Stape, it captured 20–30% more events, improved attribution precision by 20–30%, and increased conversion tracking reliability by 15–25%.

30%

More user events captured

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OMRON Healthcare

Around 20% of Herzlack’s sales were not tracked. With Stape, the setup increased ROAS by 37%, reduced CPA by 20%, and improved Event Match Quality by 10%.

37%

Increase in ROAS

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Herzlack
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We give the tracking community more than server-side infrastructure

Stape offers free resources and tools for every stage of server-side tracking. Find gaps, launch faster, debug with confidence, and continue improving your setup after go-live.

All features

Business

Best for you

$83

$100

Per month, billed annually

Up to 5M requests

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Transparent and predictable pricing

How many GA4 events per month do you have?

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For enterprise & regulated teams

Build a tracking setup your legal and security teams can approve

Use regional hosting (EU or Global), custom legal terms, BAA options, private clusters, SSO, dedicated IP, and custom retention options for complex or compliance-sensitive deployments.

Meet tracking compliance requirements

Move tracking into a server-side setup to reduce privacy risk and meet stricter legal, security, and infrastructure requirements.

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For digital agencies

Turn server-side tracking into a scalable service

Standardize setups, manage clients from agency-tailored workspace, and use dedicated tools to prove value from first pitch to ongoing delivery.

Become a Stape partner to get priority support and earn lifetime commission up to

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FAQ

Quick answers to your questions

Turn better tracking into better marketing performance

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