BigCommerce app

BigCommerce is an all-in-one platform for businesses to set up online shops. Its features, such as store design and product management, make it popular among entrepreneurs.

Setting up tracking of the BigCommerce can be a daunting task, but with Stape’s BigCommerce app, it's a breeze. The app will work for both client-side and server-side users, making the process significantly easier and more manageable. 

For client-side tracking, this app makes it easy to embed a web GTM snippet on every page of your site. You won’t even need the help of a developer to do it.

By using server-side tracking, you'll unlock a range of benefits that can significantly enhance your online business:

• Precise conversion tracking. Bypass ad blockers and attribute conversions to the correct source with the help of Custom GTM and GA4 Loader.
• Ecommerce events and user data tracking. Easily create an ecommerce data layer to set up and fully control what events and user data you need to collect.
• Using webhooks. Make sure you don’t miss any purchases or refunds with the help of webhooks.
• Extension of the cookie's lifetime. Avoid the harmful impact of browser restrictions (Safari decreases cookies lifetime to 7 days) with the help of Cookie Keeper (a feature available for Stape’s users).

BigCommerce app setup takes a few simple steps. Try the app yourself and reap the benefits of enhanced data tracking.

Useful Links

1. How to set up BigCommerce app for server GTM

2. Set up server-side Google Analytics 4 for BigCommerce

3. Facebook Conversion API for Bigcommerce