Salla app

Stape's Salla app is an effective solution to track Salla store performance on the server GTM. It offers a range of features designed to upgrade your data tracking.

While the app is primarily built for server-side GTM, it also simplifies the implementation of web GTM snippets by automatically injecting them into your website pages.

By using the Salla app for server-side tracking, you get benefits that improve your data tracking process:

• Extend cookie lifespan. With the free Cookie Keeper power-up (exclusive to Stape users), you can bypass browser limitations like Safari’s ITP and extend cookie duration.
• Enrich the dataLayer. During setup, you can include ecommerce events and user data parameters, providing deeper insights.
• Send webhooks to the server GTM. Effortlessly track offline events, such as purchases or refunds, by sending webhooks directly to your server container.

Useful links:

• How to set up the Salla app
• How to set up Meta CAPI for Salla via the server GTM