Query Replacer variable, developed by Stape, allows parameters to be replaced in the URL location. Designed for server-side GTM containers, this variable fills a gap in Google Tag Manager, which doesn’t have a built-in solution for replacing parameters.
The variable will be helpful if you need to replace UTM parameters in the URL. Since ad blockers and browser restrictions can remove UTM parameters from URLs, this variable allows you to mask and preserve them, ensuring accurate tracking.
Give the Salesforce tag for the server GTM container a try and start tracking data precisely, take control of data collection, and unlock even more advantages.
Find out how Stape’s tag will help you create smooth Adtraction integration with your website.
Check the benefits that Stape's Sendlane tag offers for server GTM and start building integration with the Sendlane platform.