The JSON converter created by Stape is a variable for the server GTM container. Since JSON is natively compatible with JavaScript, it seamlessly integrates with server GTM. The variable will help achieve better compatibility with GTM by converting data to JSON. Besides, it can convert data from JSON to other formats to meet your needs.
The configuration process is straightforward. You will need to choose the needed action:
And specify the format of the value that will be output by this variable.
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