Smart ideas, great people: our recap of Analytics Pioneers Summit 2025

In early July 2025, the Stape team had the opportunity to participate in the Analytics Pioneers Summit held in Munich, Germany.

This premier event gathered some of the brightest minds in marketing analytics to discuss the latest trends and innovations shaping the industry.

As active contributors and platinum sponsors, Stape shared insights on server-side tracking and data enrichment, helping marketers better understand how to leverage their data for improved campaign performance.

The Stape team gave two talks:

🎤 Dan Murovtsev shared how to send CRM conversions to Meta/Google and enrich data.

🎤 Serhii Shkvarnytskyi talked about how to measure server-side tracking with Stape Analytics.

Big thanks to the organizers for putting together such a great event. It was a day full of smart ideas, friendly people, and lots of inspiration!

Stay tuned for more updates and insights from Stape as we continue to push the boundaries of server-side tracking and marketing technology innovation.