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Fixing SaaS trial-to-paid attribution for Meta Ads with server-side tracking | Stape Care

Case study on fixing SaaS trial-to-paid attribution in Meta Ads using sGTM, webhooks, and Stape Store to connect purchases and improve EMQ.

Kostiantyn Kirnoz

Kostiantyn Kirnoz

Apr 2, 2026

16% lower cost per donation: how Depaul UK fixed donation tracking | Orla Incremental Media

Depaul UK lowered cost per donation by 16% and recovered 8.06% of purchases after Orla Incremental Media rebuilt the setup with an sGTM hosted on Stape.

Jason Salt

Jason Salt

Mar 30, 2026

50% conversions rise for ApriL Parfumerie | Us

Check out how Stape partner Us records 50% conversions increase for a Belgian beauty products retailer.

Ivanna Holubovska

Ivanna Holubovska

Mar 23, 2026

16% to under 4% of "(not set)" traffic reduction for a customized sweets retail brand | Stape Care

Discover how Stape Care fixed inconsistent analytics and attribution gaps by filtering irrelevant traffic and bot activity using our power-ups.

Roman Kaliniichuk

Roman Kaliniichuk

Mar 18, 2026

18.26% increase in Google Ads conversions with Click ID cookies using server-side tracking | Lars Friis

See how Lars Friis recovered 5-20% Google Ads conversions by extending click ID cookie lifespan using server-side tracking with Stape.

Andrii Kondratiuk

Andrii Kondratiuk

Feb 20, 2026

67.9% drop in Direct Traffic: how Danish eCommerce restored attribution | Stape Care

See how our client improved Total Revenue by +37.5% and Average Purchase Revenue per user by +184 % using server-side tracking with Stape.

Andrii Bondarenko

Andrii Bondarenko

Feb 13, 2026

100% orders tracked, +55% conversions, +56% revenue: 3 case studies on server-side tracking

3 brands restored conversion data in Google Ads and Meta with server-side tracking on Stape. Results: 100% orders tracked, +55% conversions, +56% revenue

Maryna Semidubarska

Maryna Semidubarska

Feb 5, 2026

98% revenue tracked: how Jespers Planteskole recovered lost order data

Jespers Planteskole reached 97–98% of revenue tracked with order data sent to GA4 and Meta through a server Google Tag Manager container.

Maryna Semidubarska

Maryna Semidubarska

Jan 30, 2026

10% to 85% of leads tracked: how Finobo improved lead tracking with server-side tracking and Meta Conversions API

Finobo increased tracked leads from 10% to 85% after switching to server-side tracking and sending lead events through Meta Conversions API.

Maryna Semidubarska

Maryna Semidubarska

Jan 23, 2026

3x lower sGTM costs: Stape vs. Google Cloud Run for Shopify | Analyzify

Stape vs Google Cloud Run for Shopify sGTM: Analyzify’s October 2025 comparison shows ~3x lower cost per 10k GA4 page_view requests with Stape.

Ivanna Holubovska

Ivanna Holubovska

Jan 19, 2026

39% lower Google Ads CPA and 9+ Meta Match Quality with server-side tracking | Transparent Digital Services

A skincare brand fixed missing events, reached match quality 9, and recorded 4,512 GA4 purchases after moving to server-side tracking by Stape.

Maryna Semidubarska

Maryna Semidubarska

Dec 16, 2025

mare interno: accurate e-commerce tracking with Stape server-side setup

mare interno fixed tracking issues between EC-CUBE and GA4 with Stape, getting clear, reliable data without extra tech work.

Liudmyla Kharchenko

Liudmyla Kharchenko

Nov 10, 2025

Leonardo Pose created Breadcrumb tracking methods to track users across multiple sessions and devices

Find out Leonardo Pose’s Breadcrumb data tracking method, and what role Stape's power-ups play in shaping this methodology.

Uliana Lesiv

Uliana Lesiv

Nov 4, 2025

24% more Google Ads conversions from a 4.5-month A/B test: server-side GTM vs client-side | seoplus+

Using Stape Analytics, seoplus+ compared client vs server GTM, recovering + 24% conversions, improving tracking accuracy and marketing performance.

Anastasiia Chorna

Anastasiia Chorna

Oct 13, 2025

2.2% more GCLIDs recovered on Safari iOS 26 with Query Replacer | Lars Friis

Lars Friis helped his client recover 2.2% more Google Click IDs lost to Safari iOS 26 by using Stape’s solution Query Replacer.

Anastasiia Chorna

Anastasiia Chorna

Sep 30, 2025

50% increase in tracked events: webhooks setup for HandyHand and HappyHelper | Obsidian Digital

Handyhand and HappyHelper used advanced server-side webhook tracking with Obsidian and Stape for accurate attribution and reliable cross-device tracking.

Liudmyla Kharchenko

Liudmyla Kharchenko

Aug 11, 2025

36% more conversions with server-side Google Ads tracking for Shopify | Lars Friis

Server-side tracking helped Lars Friis’ client track 36% more conversions in Google Ads compared to Shopify's Google App. Check how the result was achieved.

Uliana Lesiv

Uliana Lesiv

Jul 10, 2025

93% more conversions attributed to Meta ads | Forward Media Turkey

Discover how Forward Media implemented server-side tracking for Atasun Optik (part of EssilorLuxottica) to improve data reliability and increase Meta Ads conversions by 93%

Uliana Lesiv

Uliana Lesiv

Jul 2, 2025

Significant reduction in hosting costs with server-side tracking | ZweiDigital

Learn how ZweiDigital improved data tracking with Stape and Meta Conversions API integration, boosting data accuracy and marketing performance.

Ivanna Holubovska

Ivanna Holubovska

Mar 18, 2025

37% ROAS increase and 20% CPA reduction with Stape | ZweiDigital

Find out how ZweiDigital and Herzlack improved campaign efficiency with Stape, increasing ROAS and lowering CPA.

Ivanna Holubovska

Ivanna Holubovska

Mar 18, 2025

15% to 30% more complete data in Meta Events Manager | Hide and Seek

Check how server-side tracking and Meta Conversions API helped Hide and Seek’s clients achieve precise data collection.

Uliana Lesiv

Uliana Lesiv

Mar 17, 2025

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