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DataLemon & Selectika: onboarding boost and cost savings

Find out how Selectika and agency DataLemon used Stape’s Data Tag to get improvements in onboarding efficiency and cost saving on infrastructure.

Ivanna Holubovska

Ivanna Holubovska

Apr 11, 2024

Case study: Danish Market-leader improves Google Ads-measurability by 17%

In this article Obsidian Digital explored the implementation of server-side tagging and it resulted in significant gains for Workwear Group.

Ivanna Holubovska

Ivanna Holubovska

Feb 19, 2024

Case Study: MecShopping doubled from 24% to 50% with user tracking consent

Check out how MecShopping took advantage of Server-Side tracking and obtained doubled results thanks to Consent Mode.

Ivanna Holubovska

Ivanna Holubovska

Dec 5, 2023

Case study: Decathlon Italy increases conversion rate of Facebook Ads campaigns and optimizes customer journey thanks to GA4 and server-side tracking

Find out how Decathlon Italy optimized customer journey thanks to Google Analytics 4 and Server-Side Tracking.

Ivanna Holubovska

Ivanna Holubovska

Dec 5, 2023

Case Study: 88% increase in conversion campaigns for Farmasave e-commerce through server-side tracking

Find out how server-side tracking helped to optimize advertising campaigns and created cross-selling and up-selling strategies for Farmasave.

Ivanna Holubovska

Ivanna Holubovska

Nov 1, 2023

Case Study: Fondo per l’Ambiente Italiano (FAI) achieves a +128% increase in memberships from digital advertising thanks to the implementation of GA4

Learn how FAI used GA4 and server-side GTM to achieve a 128% increase in memberships. This case study details their funnel system and optimized ad campaigns.

Ivanna Holubovska

Ivanna Holubovska

Nov 1, 2023

Case study: Comparing Facebook Ads results using FB Pixel only vs. FB Pixel and CAPI

Discover the difference in Facebook ads results when using the Facebook Conversion API compared to Pixel-only tracking.

Ivanna Holubovska

Ivanna Holubovska

Oct 5, 2023

Case study: Migrating from web to server-side tracking

How the results of Google Ads 360 campaigns improved after migrating from web to server-side Floodlight tracking.

Ivanna Holubovska

Ivanna Holubovska

Oct 5, 2023

How Onyx Cookware measured 115% more value in Google Ads

In this article find out about the success case of Onyx Cookware, how Obsidian Digital set up server-side tracking via stape and how it led to a great outcome in Google Ads.

Ivanna Holubovska

Ivanna Holubovska

May 19, 2023

Ecooking, Obsidian Digital & Stape: Measuring 53 % more value in Google Ads with server-side tracking

Server-side tracking increased Ecooking's Google Ads revenue by 53% and conversions by 57%. Stape enabled accurate measurement for Obsidian Digital.

Ira Holubovska

Ira Holubovska

Sep 15, 2022

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