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Stape is server-side
tracking

All-in-one platform designed to simplify server-side tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance.

Join 100 000+ happy customers

Leverage the full benefits of server-side tracking and first-party data

Use Stape to configure server-side tracking using the Google Tag Manager and Signals Gateway — all-in-one tools for first-party data collection and server-side tracking integration across multiple platforms.

greatServer Google Tag Manager Hosting

Set up server-side tagging for Google Tag Manager in minutes. No more struggling or wasting time on tedious GCP or AWS configurations.


Signals Gatewayawesome

Streamline data connection from any source to any destination, Meta or beyond. Save time, resources and improve performance to drive business results.

Choose the simplest and fastest method for setting up server-side tracking on dedicated platforms

First-party data, no coding or technical skills needed - configuration takes minutes!

Meta Conversions API Gateway

Smart Meta Conversions API integration.

Stape Gateway

Server-side Google Analytics and Google Ads.

TikTok Events API
Gateway

Quick TikTok Events API integration.

Snapchat Conversions API
Gateway

Easy Snap Conversions API integration.

I’m sorry, what exactly does Stape do?

Stape is your all-in-one solution for server-side tagging

We help our clients set up server-side tracking by offering easy-to-configure cloud server infrastructure, features that improve data quality, as well as solutions and plugins to streamline server-side tracking configuration.

Stape provides the most competitive prices, a wide range of features, human customer support, and top-notch security.

How Stape can help you

Adapt to 3rd party cookie deprecation

Reduce the risk of losing valuable tracking data needed for personalized marketing and accurate analytics. Switch to first-party cookies and extend cookie lifetime against browser restrictions, while retaining valuable tracking data with same origin custom domain, own CDN, or Сookie Keeper Stape power-up.

Bypass AdBlockers

Ensure complete and accurate analytics even when ad blockers prevent essential tracking scripts from running. With the Custom Loader power-up, you can get up to 40% more accurate data, as it makes Google Tag Manager and Google Analytics 4 scripts invisible to ad blockers.

Improve marketing attribution

Bypass iOS restrictions and improve the attribution of your paid social campaigns campaigns on Facebook, TikTok, Snapchat, etc. With server-side tracking, you can attribute conversion to the campaign even if tracking in the browser or app is not allowed or was blocked.

Enhance data security

Avoid the headache of ensuring user privacy and GDPR compliance, especially when handling large volumes of data. Easily anonymise or remove user data in GA4 with Stape's Anonymizer power-up. Ensure GDPR compliance with our European cloud server infrastructure.

Implement cookieless tracking

Switch to first-party user data. Manage and sync your data securely within sGTM using User ID power-up, ensuring privacy and GDPR compliance. Stape Store makes data handling even more seamless.

Enrich user data

Get better personalization, more effective marketing strategies, and a clear understanding of user behavior, leading to increased engagement and conversions.
Enhance your event data with our GEO headers, User agent, and Stape Store power-ups.

Autoscale resources when traffic spikes

Stape handles increased traffic without manual adjustments, providing a seamless experience for your users and maintaining site reliability.
When Stape detects traffic spikes, we automatically scale servers by adding more CPU or memory.

But that’s not all.
You can learn more in our dog blog.

Why
you should
choose Stape?

Cost-effective

Try our freemium plan for sGTM or start with $20/month for hosting, including logs. For high-traffic websites, we offer custom solutions tailored to your needs.
Meta CAPIG free trial is also available.

Swift and simple setup

Save time and technical effort with Stape's easy setup. Helpful support and community is here to assist with advanced server-side tracking.

Top power-ups for your tracking setup

Boost your server GTM hosting with quality solutions and templates for all your data-tracking needs. Get the tools you need and enjoy the depth and accuracy of your data.

Easy monitoring and debugging

Get all you need with Stape's built-in solutions — we've got you covered to ensure everything runs smoothly. Oversee your tracking setup and resolve issues quickly and efficiently.

Custom & enterprise

Private clusters

Interested in a custom solution? We've got you covered.

Stape offers server-side tagging custom solutions for enterprise customers: custom contracts or contract amendments, custom SLAs, BAA agreements for healthcare clients, unlimited subdomains, custom SSL and muсh more.

Contact us to learn more.
Contact now

We have more than 100 000 happy clients

Case studies

ZweiDigital with Herzlack achieved 37% ROAS increase and 20% CPA reduction with Stape

Find out how ZweiDigital and Herzlack improved campaign efficiency with Stape, increasing ROAS and lowering CPA.

Read the case study →

Eyk platform optimizes tracking with Stape’s server-side integration

Explore how Eyk used Stape’s server-side tracking infrastructure to improve data precision, tracking performance, and deliver real-time analytics to Eyk users.

Read the case study →

Zumnorde achieves a 40% reduction in Direct Traffic | Projecter

Discover how server-side tagging improved data attribution: 40% reduction in Direct revenue for accurate channel tracking, +9% Google Ads revenue, and +13% Email Marketing revenue.

Read the case study →

20% of data recovered from tracking prevention | Peak Metrics

Learn how the Peak Metrics company records 20% data recovery with server-side tracking

Read the case study →

ROI Assist achieves a 33% increase in Facebook Ads tracking accuracy with Stape server-side tracking

Learn how Stape partner ROI Assist helped their clients record a 33% growth in data accuracy with server-side tracking

Read the case study →

ASENTO measuring 62% more revenue for WoodUpp with server-side tracking

Discover how a Danish manufacturer reached revenue growth with Stape in our latest case study from ASENTO.

Read the case study →

Klaviyo server-side tracking boosts revenue: case study

Discover how implementing server-side tracking with GTM improved Scandinavian Biolabs' ability to track user behavior and trigger effective email marketing automation.

Read the case study →

Immune supplements company records 34% more conversions with sGTM

Discover how a Slovenian company in the immune and wellness supplements niche recorded 32% more conversions using sGTM.

Read the case study →

MecShopping doubled from 24% to 50% with user tracking consent

MecShopping took advantage of Server-Side tracking and obtained doubled results thanks to Consent Mode.

Read the case study →

FAI achieves a +128% increase in memberships thanks to the implementation of GA4

Find out how FAI achieves +128% increase from digital advertising thanks to server implementation of Google Analytics 4.

Read the case study →

Comparing Facebook Ads Results Using FB Pixel Only vs. FB Pixel and CAPI

Discover the difference in Facebook ads results when using the Facebook Conversion API compared to Pixel-only tracking.

Read the case study →

How Onyx Cookware measured 115% more value in Google Ads

Find out about the success case of Onyx Cookware, how Obsidian Digital set up server-side tracking via Stape and how it led to a great outcome in Google Ads.

Read the case study →

Recent blog posts

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Understand digital marketing analytics and how to use marketing data to improve campaigns, track performance, and grow your business in 2025.

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This is a block where we flex.
100s of millions of requests per day
100s of servers
100s of hundreds of clients
So are we good? Absolutely!

Host your GTM server at Staperight now!