Awin is an affiliate marketing network that links publishers with advertisers, helping you earn commissions by promoting brands, products, and services you trust.
The Awin Conversion API tag is designed to make affiliate conversion tracking more accurate, reliable, and privacy-friendly. Instead of relying only on browser-based scripts, it sends conversion data directly from your server to Awin. It also captures important details like click IDs and traffic sources. This ensures that your sales are recorded correctly even when cookies or ad blockers get in the way, and keeps your reports consistent and your partnerships fairly rewarded.
