On April 29, the Stape team joined AnalyticsDev.Net in Copenhagen. It was an evening conference built around tagging, tracking, cloud infrastructure, and analytics engineering - and we were glad to be part of it as a Gold Sponsor.
AnalyticsDev.Net is a three-day event organized by Brand Leadership Community for digital analysts, implementation specialists, and data engineers. The program included masterclasses on April 28 and 30, with the conference on April 29. It was a code-first evening where practitioners shared what they were working on and how they solved real problems.

Serge Shkvarnytskyi and Dan Murovtsev participated as speakers and presented "Beyond Tracking: Using Server-Side for Profit-Based Optimization." The session covered how to move from auditing a tracking setup to building a server-side architecture that improves data quality, privacy compliance, and ad performance, including how tools like our POAS Data Feed power-up help teams optimize ad campaigns toward actual profit.

We had great conversations throughout the evening and were happy to connect with practitioners working on the same challenges we care about every day.

Big thanks to Brand Leadership Community for organizing the event and to everyone who was part of the evening!
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