Discover how to leverage the combined power of server-side and client-side tracking for Bloomreach. Follow our latest blog post for a step-by-step guide on setting up server-side tracking on the Bloomreach platform.
Initially created by Simo Ahava, GTM Tools is now managed by Stape. Find out the tool’s benefits and how to use it.
Read about the game-changing power of data personalization for businesses. Learn how to become a data-driven business that speaks to the users clearly and appealingly, and how server-side tracking with Stape can help you achieve better data management.
Learn what you can do to fix “failed” status in your Google Tag Manager tags and what are the reasons for this issue.
Find out how to reduce GTM JavaScript files from the PageSpeed Insights report with solutions from Stape. Bonus: learn how to take control of GTM JS files.
Learn how to configure DNS records for custom domain on server-side tracking. We prepared instructions for top providers: Wix, Shopify, GoDaddy, Cloudflare and more.
Learn what you can do to fix “Still running” status in your Google Tag Manager tags and what are the reasons for this issue.
Learn how to make paid campaign attribution more accurate and effective with server-side tracking and how it differs from client-side tracking setup.
Discover why Google Tag Manager Preview Mode isn't working and find solutions. Learn the reasons and how to check if GTM is functioning correctly in our guide.
Learn how to retarget customers without cookies successfully and what cookieless retargeting strategies are worth trying.
Learn how to target customers without cookies successfully and what cookieless targeting strategies are worth giving a try.
Explore effective cookieless advertising strategies and solutions for privacy-first marketing, ensuring targeted ads without third-party cookies.
Discover the differences between zero-party vs first-party data, their advantages, and practical applications for improving marketing strategies.
This blog post provides practical tips to enhance data management and analytics by building a custom CDP and enriching event data utilizing server GTM.
Discover tips for efficient debugging and monitoring server-side tracking setups, ensuring accurate data collection.
Learn how to set up server-to-server tracking in the server Google Tag Manager, as well as its benefits and possibilities.
A guide on how deal with IP addresses when using Own CDN.
A step-by-step guide on how to send data to Microsoft Ads (Bing) Offline Conversion using Server Google Tag Manager Container.
Learn about the new way of setting Google Tracking in web GTM using Google Tag, configuration settings, and event settings variables.
Google Chrome will phase out of 3rd party cookie support for 1% of its users by Q1 of 2024. Find out what this change means for advertisers and how to prepare for 3rd party cookie deprecation.
Learn how to add, remove, and override event data in server Google Tag Manager with the help of Transformations.
Show a new way of tracking. Give clients a special link to sign up, and earn up to a 40% recurring commission for life.
Discover what is region-specific tag behavior in Google Tag Manager and how to customize tracking based on user geographic location.
In this article you will find out what is Google Tag Assistant, what are the benefits and key features of this extension and how to start using it.
In this article find out how to solve a problem: your tagging server is out of date and no longer supported.
