Digital agencies and businesses use Stape’s platform to implement server-side tracking without technical complexity. Recover conversions lost to tracking restrictions and send better data to ad platforms for higher performance.
Join 200 000+ happy customers
Check your tracking setup for free, get actionable recommendations, and discover how Stape can enhance it.
Use Stape’s Server GTM Hosting or Meta Signals Gateway to run server-side tracking that collects and delivers first-party data securely and efficiently across platforms, without complex infrastructure.
Set up server-side tagging for Google Tag Manager in minutes. More affordable than Google’s setup, less tedious than AWS, and with built-in security.
Streamline data connection from any source to any destination, Meta or beyond. Save time, resources and improve performance to drive business results.
If you need server-side tracking only for one platform, our Gateways make it effortless. Set it up without coding, send more accurate data, and instantly improve your ads.
Smart Meta Conversions API integration.
Server-side Google Analytics and Google Ads.
Quick TikTok Events API integration.
Easy Snap Conversions API integration.
I’m sorry, so what exactly Stape does?
Send complete website and first-party data to your analytics and advertising platforms to improve measurement accuracy and make truly data-driven decisions.
Enrich, transform, and provide high-quality data to ad algorithms for better ROAS and campaign performance.
With Stape, you can track every user action on your site, even when tracking is restricted or a script breaks. This gives ad platforms complete data, helping them understand your audience better and ultimately increase ROAS.
By running tracking through Stape, you use durable, server-set cookies that link a user’s full journey across visits. You get a complete and accurate view of which marketing channels actually drive conversions.
Use Stape’s server-side platform to consolidate user data from your website, CMS, CRM, and other offline data sources into one environment you control. The result is a rich customer profile that protects your marketing against the end of third-party cookies.
Send user data from your server to analytics and ad platforms via a setup with Stape, bypassing ad blockers, network errors, and browser limitations. Your reports and performance metrics will be based on a far more complete and trustworthy dataset.
Route all user data through Stape as a single server-side point where you can inspect, modify, and approve what gets sent to third-party tools. You keep full control over compliance and prevent sensitive information from leaking.
With Stape, you can write user information to a database, such as Stape Store or your own, and then retrieve this data later for marketing data enrichment. Your analytics gain full context around users and enable you to build specific audiences for ads.
Filter out bots and AI crawlers at the server level with Stape’s power-up before they pollute your analytics and ad platforms. Decisions are then based on real human behavior rather than fake traffic.
Try our freemium plan for sGTM or start with $20/month for hosting, including logs. For high-traffic websites, we offer custom solutions tailored to your needs.
Our Gateways also include free trial period.
Save time and technical effort with Stape's easy setup. Helpful support and community is here to assist with advanced server-side tracking.
Boost your server GTM hosting with quality solutions and templates for all your data-tracking needs. Get the tools you need and enjoy the depth and accuracy of your data.
Get all you need with Stape's built-in solutions — we've got you covered to ensure everything runs smoothly. Oversee your tracking setup and resolve issues quickly and efficiently.
Find out how ZweiDigital and Herzlack improved campaign efficiency with Stape, increasing ROAS and lowering CPA.
Read the case study →
Explore how Eyk used Stape’s server-side tracking infrastructure to improve data precision, tracking performance, and deliver real-time analytics to Eyk users.
Read the case study →
Discover how server-side tagging improved data attribution: 40% reduction in Direct revenue for accurate channel tracking, +9% Google Ads revenue, and +13% Email Marketing revenue.
Read the case study →
Learn how the Peak Metrics company records 20% data recovery with server-side tracking
Read the case study →
Learn how Stape partner ROI Assist helped their clients record a 33% growth in data accuracy with server-side tracking
Read the case study →
Discover how a Danish manufacturer reached revenue growth with Stape in our case study from ASENTO.
Read the case study →
Discover how implementing server-side tracking with GTM improved Scandinavian Biolabs' ability to track user behavior and trigger effective email marketing automation.
Read the case study →
Discover how a Slovenian company in the immune and wellness supplements niche recorded 32% more conversions using sGTM.
Read the case study →
MecShopping took advantage of Server-Side tracking and obtained doubled results thanks to Consent Mode.
Read the case study →
Find out how FAI achieves +128% increase from digital advertising thanks to server implementation of Google Analytics 4.
Read the case study →
Discover the difference in Facebook ads results when using the Facebook Conversions API compared to Pixel-only tracking.
Read the case study →
Find out about the success case of Onyx Cookware, how Obsidian Digital set up server-side tracking via Stape and how it led to a great outcome in Google Ads.
Read the case study →sGTM gives full control across platforms, while Gateways offer a platform-focused setup for Google, Meta, TikTok, Snapchat.
Maryna Semidubarska
Jan 21, 2026
Install the Eulerian template in GTM, configure the tag, add GA4 triggers, and send events through your Stape-hosted server container.
Maryna Semidubarska
Jan 5, 2026
Server-side tracking for iGaming is a powerful iGaming tracking solution that boosts data accuracy, bypasses ad blockers, and provides insights.
Vlad Kononov
Dec 24, 2025
