Microsoft (Bing) Offline conversion tag can close the gap between the online and offline activities, providing valuable insights and enabling businesses to make data-driven decisions.
This tag uses Firebase for authentication and Microsoft developer token. We simplified the process of creating these two entities for Stape users, which is why the list of needed things to set up Bing offline conversions depends on whether you are a Stape user.
Learn how to use the server Google Tag Manager to track and attribute offline sales back to your Google Ads campaigns.Edited Nov 27, 2023
A step-by-step guide on how to send data to Microsoft Ads (Bing) Offline Conversion using Server Google Tag Manager Container.