Microsoft (Bing) Offline conversion tag can close the gap between the online and offline activities, providing valuable insights and enabling businesses to make data-driven decisions.
This tag uses Firebase for authentication and Microsoft developer token. We simplified the process of creating these two entities for Stape users, which is why the list of needed things to set up Bing offline conversions depends on whether you are a Stape user.
Set up Google Ads offline conversion tracking via sGTM. This guide covers tag config, Google Ads connection, and required parameters like Conversion Action ID.
In this blog post we’ll explore the most popular ways of offline conversion tracking and how to set up offline conversion tracking with server Google Tag Manager.
Set up Bing Offline Conversion tracking using Stape sGTM tag to track both online and offline conversions, enhancing campaign optimization and ROI.