A Google Tag Manager consultant sets up and manages tracking. Hire one when data is missing or off. They help you track better and improve performance.
Amazon Advertising for 2025: features, ad types, costs & strategies to succeed.
In this article, we show how to configure LinkedIn conversion tracking with the Insights Tag and share a tip on how to improve tracking accuracy with CAPI.
Tracking cookies and cross-site cookies are small data files that monitor users' browsing activity across websites.
Server-side tagging sends data via a cloud server, reducing browser data loss and boosting privacy compliance. In this article, we will explain this type of tracking in detail.
Microsoft Ads is a cost-effective PPC platform. Learn campaign setup steps and top tips like negative keywords to optimize your Bing Ads performance.
Explore effective data validation methods to ensure accuracy in server-side tracking for better analytics and decision-making.
Discover how server-side tracking can enhance customer data management, improve security, and boost marketing efficiency in 2025. Learn key strategies and integration tips.
Discover how to set up Stape MCP Server. Stape’s solution makes managing your containers easier than ever.
Check out how to implement the MCP Server for GTM in no time. Simplify the GTM account and container management with Stape’s solution.
If you are looking for a way to pitch server-side tracking, check Stape's guide. We provide real-world examples, benefits, and tips to make your case.
Learn about ROS and all its nuances: how it is measured, how to improve it, and what mistakes to avoid during this process. Become a ROS expert with us.
Boost your PPC performance in 2025 with expert tips on targeting, bidding, ad copy, and analytics to maximize ROI and drive better results.
Learn how to track events within iframes and resolve common tracking challenges. Discover effective methods for using GTM, Web APIs, and custom scripts to track iframe interactions.
Learn how attribution tracking works, why it matters, and how Stape improves analytics with server-side tracking for accurate multi-channel attribution.
Microsoft Ads server-side tracking isn't currently possible to set up. However, markets can partly implement Bing server-side tracking for offline conversions.
Discover how Spotify Ads work, their pros and cons, pricing, and best practices for targeting engaged listeners in the right moments.
Learn how to install and use Stape Chrome Extension, a free tool to make your GTM experience more efficient!
Explore the list of tracking tags for web and server GTM containers and take advantage of Google Tag Manager best practices selected by Stape.
Discover how you can set Admitad integration with server GTM using a tag developed by Stape. Enjoy the benefits of server-side tracking with a quick and easy setup.
Stape SDKs send data to sGTM for server-side tracking, supporting PHP, Node.js, iOS, and Android. Ideal for tracking events without web GTM.