Stape added loss estimates and AI summary to Tracking Checker

We have updated the Website Tracking Checker by adding new features to make calculations more accurate and improve user experience.

We've refined the scoring logic to improve accuracy. The formula now excludes categories with no detected trackers and better handles sites with minimal client-side setups. With this update, you can be sure that your score reflects only relevant data.

We have integrated the Semrush API. Now, the tool analyzes competitor traffic to provide a benchmark. You can compare your setup against theirs based on:

• Tracking score: overall setup efficiency.
• Trackers found: total volume of detected trackers.
• Server-side usage: confirmation of server-side implementation.

Adblock & ITP bypass: detection of technologies used to minimize the impact of tracking restrictions.

We have integrated the Semrush API to get the data on your organic and paid traffic. By analyzing your organic and paid traffic volumes, the Tracking Checker now estimates the impact of ITP and ad blockers. It calculates the number of leads and sales you are likely missing, as well as the resulting drain on your ad spend efficiency. This data turns guesswork into a roadmap, showing you exactly which parts of your tracking setup require attention.

👉 Run a Free Scan and see how much data you're currently losing.

After a scan, you will receive a summary of recommended actions generated by an AI agent. This provides a high-level roadmap for fixes, with clickable details for step-by-step instructions.

We've integrated the PageSpeed Insights API directly into the Tracking Checker to deliver more precise performance scoring.

To ensure transparency during scans, we added a notification that displays the actual URL scanned if the original site triggers a redirect.

Don't let ITP and ad blockers skew your marketing decisions. Use the updated Tracking Checker to benchmark your performance and improve your data quality!

👉 Scan My Website for Fixes