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Google Service Account

You can use Google Service Account to integrate server Google Tag Manager container with BigQuery and Firestore. With the help of these integrations, it's possible to enrich server data using Firestore, store data in BigQuery, read or write to Google Sheet, or set up SpanChat Conversion API. 

Integration with Google Service Account gives numerous opportunities for enriching server-side data using Google Sheet or Firestore. You can easily store any data available in server GTM to Google Sheet or Firestore, and extract it when need to add to sGTM tags. 

Benefits of Google Service Account integration:Copy link to this section

  1. Enrich server data with the help of Firestore or Google Sheet.
  2. Store data into BigQuery.
  3. Set up Snapchat conversion API.
  4. Write data to Google Sheet.

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