The Voyado platform now supports server-side cookies, which are beneficial in scenarios like dealing with Safari's Intelligent Tracking Prevention that caps the lifetime of client-side cookies at 7 days.
We, at Stape, created a Voyado tag for the server Google Tag Manager container, which can help you to harness the full potential of Voyado's capabilities.
With our Voyado tag, you can track cart changes and product view, track purchases and identify the users by setting a cookie with ContactId or email, for later use in tracked events.
Learn how to improve data quality after implementing consent mode and anonymization using Stape’s GEO headers power-up.
In this article, we'll walk you through setting up the server-to-server Voyado tracking using server Google Tag Manager.
Learn how to use the Pub/Sub Publish tag in server GTM to seamlessly send event data to Google Cloud Pub/Sub for data processing and automation.
